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Harness unified data to optimize campaigns and boost results across Google Ads and YouTube platforms.
Integrate Google Ads and Youtube into Improvado in minutes, not hours.
Improvado normalizes raw data and channels it in your visualization platform
Get fresh and highly granular insights on your marketing efforts from custom dashboards
Google Ads is an online advertising platform that enables businesses to create and manage pay-per-click campaigns across search, display, and video networks. It offers granular targeting options such as keyword selection, geographic location, and device type, allowing advertisers to optimize their ads based on real-time performance data. With features like automated bidding strategies and detailed conversion tracking, companies can efficiently allocate budgets and measure ROI with precision.
In an industry where enterprises average 120+ martech tools, integrating Google Ads data often poses challenges in data consolidation and reporting. Improvado's integration streamlines this process by aggregating campaign metrics directly into centralized dashboards, eliminating 90% of marketing-related IT tickets. This technical synergy reduces manual data handling, enabling marketing teams to focus on strategic optimization rather than troubleshooting connectivity issues.
YouTube is a leading video-sharing platform where businesses can reach over 2 billion logged-in monthly users by uploading, viewing, and sharing content. Its vast audience allows companies to increase brand awareness and engage customers through targeted video campaigns.
By integrating YouTube data with Improvado, businesses can streamline reporting and eliminate 99% of discrepancies, ensuring accurate performance insights. This integration supports smarter decision-making and maximizes advertising ROI across marketing channels.
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This dashboard integrates Google Ads and YouTube data, providing a unified view of your marketing performance. It consolidates key metrics to help you track campaigns efficiently and identify trends quickly.
You can link your Google Ads account to your YouTube channel through Google Ads settings, enabling you to run and track video ad campaigns effectively. Tools like Improvado simplify this process by automating data aggregation across both platforms.
Integration allows for unified campaign tracking, improved audience targeting, and consolidated reporting, which helps optimize advertising spend. Improvado enhances this by providing customizable dashboards that combine Google Ads and YouTube data.
Data sync occurs automatically via Google’s API connections, updating metrics like impressions and conversions in near real-time. Improvado further streamlines this by centralizing and normalizing data for easier analysis across both platforms.
Yes, Improvado collects and consolidates data from Google Ads and YouTube, allowing marketers to create detailed reports and gain insights without manual data exports.
You need administrative access to both your Google Ads account and You
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