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Unified Data for Smarter Campaigns: Maximize Reach and Optimize Performance with Liftoff + YouTube Integration
Bridge Liftoff and Youtube data to Improvado in just a few steps.
Improvado normalizes raw data and channels it in your visualization platform
Get fresh and highly granular insights on your marketing efforts from custom dashboards
Liftoff is a performance marketing platform specializing in user acquisition and retargeting through AI-driven predictive analytics and audience segmentation. It automates bid adjustments and creative optimization, enabling marketers to reduce manual campaign management. Given that teams spend 20-40% of their time on reporting, Liftoff’s real-time dashboards and customizable metrics streamline data analysis, allowing faster decision-making and resource allocation.
The platform integrates seamlessly with Improvado, which consolidates data from multiple sources into a unified view, eliminating 90% of marketing-related IT tickets. This integration enhances data accuracy and reduces the need for manual data handling, improving operational efficiency. Liftoff’s technical framework supports scalable campaigns with granular performance insights, making it a critical tool for data-driven marketing teams.
YouTube is a leading video-sharing platform that enables users to upload, view, and share videos across diverse topics. Businesses leverage its vast reach of over 2 billion logged-in monthly users to enhance brand visibility and engage targeted audiences effectively.
Companies benefit from detailed analytics and advertising options to optimize campaigns and drive growth. Integrating with Improvado reduces weekly reconciliation from 8 hours to 30 minutes, streamlining data management and improving decision-making processes.
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The Liftoff + YouTube dashboard offers a clear view of campaign performance, integrating data for easy analysis. Designed to streamline your workflow, it cuts audit prep time by 60%, allowing faster reporting and decision-making.
Improvado simplifies the integration of Liftoff with YouTube by connecting their APIs directly, enabling automated data extraction without manual intervention or coding.
Integrating Liftoff and YouTube data allows marketers to better understand user acquisition performance and optimize campaigns by analyzing cross-channel metrics in one place, facilitated by Improvado’s unified reporting.
Yes, Improvado supports automatic scheduling of data syncs between Liftoff and YouTube, ensuring your dashboards and reports are updated in near real-time without manual uploads.
You need API access credentials for both Liftoff and YouTube, and Improvado handles authentication and data mapping, reducing complexity for your IT team during setup.
Improvado aggregates data from Liftoff and YouTube into customizable dashboards, allowing marketers to track ROI, user engagement, and campaign trends with granular detail in one
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