Connect Liftoff and YouTube to Improvado in several clicks.
Improvado normalizes raw data and channels it in your visualization platform
Get fresh and highly granular insights on your marketing efforts from custom dashboards
Liftoff is a marketing platform that deals with programmatic user acquisition and re-engagement for mobile apps. With data on about 3 million users across 1 million apps, Liftoff knows to what exact audience you should promote your product. Machine learning algorithms automatically detect users who will be interested in your product, making it profitable with a cost-per-revenue model that optimizes user lifetime value goals. At Improvado, we have created an API connector that streamlines all data gathered by Liftoff to your data storage. Now, you can compare data about promising users from Liftoff with your current audience and find the differences that separate you from a sustainable revenue stream.
YouTube is a cloud-based video advertising platform that allows advertisers to manage their video advertising campaigns across YouTube and the Google Display Network. We’ve developed a real-time API YouTube connector that saves you time by automatically importing your YouTube conversion pixel data into your favorite marketing automation platform. This means you can see the results of your YouTube campaigns in one place. This integration can save you thousands of hours of manual video tagging and data entry.
Advanced data visualization tools offer detailed dashboards that connect Liftoff and YouTube data in a one-piece representation of your marketing performance. With custom dashboards you can:
Joining Liftoff and YouTube allows for new capabilities of your marketing analysis. With these data merged in your visualization tool, you can uncover new insights and better understand what drives your new clients towards your product.
Improvado is a full-cycle ETL solution that provides businesses with more insights into their marketing efforts and ensures marketing data granularity. We are experts in integrating Liftoff and YouTube. Improvado streamlines your marketing data from any ad channel right into your warehouse or directly into a data visualization tool. Marketing has never been so optimized before.