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With Improvado you can merge marketing data from Liftoff and Twitter on a single dashboard. Our advanced cross-channel normalization system allows you to turn raw data into actionable insights.
Connect Liftoff and Twitter to Improvado in several clicks.
Improvado normalizes raw data and channels it in your visualization platform
Get fresh and highly granular insights on your marketing efforts from custom dashboards
Liftoff is a marketing platform that deals with programmatic user acquisition and re-engagement for mobile apps. With data on about 3 million users across 1 million apps, Liftoff knows to what exact audience you should promote your product. Machine learning algorithms automatically detect users who will be interested in your product, making it profitable with a cost-per-revenue model that optimizes user lifetime value goals. At Improvado, we have created an API connector that streamlines all data gathered by Liftoff to your data storage. Now, you can compare data about promising users from Liftoff with your current audience and find the differences that separate you from a sustainable revenue stream.
Social media platform Twitter offers its Twitter Ads service, which allows you to create, manage, and optimize campaigns targeted at Twitter users. The Twitter integration can seamlessly import data from your Twitter account, such as retweets, favorites, link clicks, page visits, and direct messages.With the Twitter connector, you can sync your Twitter marketing data with your marketing automation solution and use the data for email marketing, lead generation, and social media campaigns. It also allows you to integrate your Twitter data into your other platforms, such as your email marketing database and website.
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Advanced data visualization tools offer detailed dashboards that connect Liftoff and Twitter data in a one-piece representation of your marketing performance. With custom dashboards you can:
Joining Liftoff and Twitter allows for new capabilities of your marketing analysis. With these data merged in your visualization tool, you can uncover new insights and better understand what drives your new clients towards your product.
Improvado is a full-cycle ETL solution that provides businesses with more insights into their marketing efforts and ensures marketing data granularity. We are experts in integrating Liftoff and Twitter. Improvado streamlines your marketing data from any ad channel right into your warehouse or directly into a data visualization tool. Marketing has never been so optimized before.
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