Connect Twitter to Domo to Get Analysis-Ready Data

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What is Twitter?

Twitter is a popular social media platform that allows users to share short messages, images, and videos. It's widely used by large enterprises for various purposes, such as brand promotion, customer engagement, and market analysis. By leveraging the power of Twitter, companies can gather valuable insights about their target audience, monitor brand sentiment, and stay updated on the latest trends and industry news.

What is Domo?

Domo is a powerful business intelligence (BI) and data visualization tool that helps large enterprises make data-driven decisions. By consolidating data from multiple sources, Domo provides a unified view of business metrics, allowing companies to identify opportunities, monitor performance, and optimize strategies. With its intuitive interface and robust analytics capabilities, Domo makes it easy for users to create custom dashboards, generate insightful reports, and share data-driven insights with stakeholders.

Connecting Twitter to Domo

Connecting Twitter to Domo can be done in several ways:

  • Use Domo's native Twitter connector: Domo provides a pre-built connector that can be used to integrate Twitter data into the platform. This connector allows you to import specific metrics and dimensions, such as follower count, tweet engagements, and user interactions.
  • Utilize third-party data connectors: There are many third-party tools available that can help you extract data from Twitter and load it into Domo. These tools often provide additional features, such as data transformation and normalization, to ensure compatibility with your existing data.
  • Create a custom API integration: If you have technical expertise, you can develop a custom integration using Twitter's API and Domo's REST API. This approach allows for maximum flexibility and customization, but requires significant development effort.
  • Use Improvado instead of the other methods: Improvado is an advanced marketing analytics platform that simplifies the process of connecting marketing data sources like Twitter to BI and visualization tools like Domo. With Improvado, you can easily extract and load data from Twitter to Domo without any coding or technical expertise required.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst
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Connecting Twitter to Domo with Improvado

Improvado is the best solution for connecting Twitter to Domo because it offers several unique advantages:

  • Scalability: Improvado is built for large enterprises and can handle large volumes of data, making it perfect for companies with thousands of employees and billions of dollars in revenue.
  • Customization: With Improvado's platform, you can customize your data pipeline and choose the specific metrics and dimensions you want to extract from Twitter.
  • High-quality customer support: Improvado provides dedicated customer support to help you set up, configure, and troubleshoot your data pipeline, ensuring a seamless experience.
  • Data centralization: Improvado allows you to centralize marketing and sales data from various sources, making it easier to analyze and visualize your data in Domo.

Summary of connection Twitter to Domo

In summary, connecting Twitter to Domo is a crucial step for large enterprises looking to leverage the power of social media data in their business intelligence efforts. By using Improvado, you can simplify this process and enjoy the benefits of a scalable, customizable solution that supports large volumes of data and centralizes your marketing and sales data. To learn more about how Improvado can help you connect Twitter to Domo, book a call with one of our experts today.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
Illy employs Improvado to unify marketing data from 140 regional branches.
Activision relies fully on Improvado for its marketing dashboard.
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