Connect Twitter to Sisense to Get Analysis-Ready Data

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What is Twitter?

Twitter is a popular social media platform that enables users to share short messages, called "tweets," with their followers. Large enterprises benefit from using Twitter as a marketing channel to engage with customers, monitor brand sentiment, and analyze campaign performance. By leveraging Twitter's vast user base and real-time nature, enterprises can tap into valuable insights, promote new products, and track trends that impact their businesses.

What is Sisense?

Sisense is a powerful business intelligence (BI) and data visualization tool designed for large-scale enterprises. The platform allows users to analyze complex data sets and create interactive, customizable dashboards that can be easily shared across teams. Companies benefit from using Sisense by gaining actionable insights from their data, which can help drive better decision-making, streamline operations, and support growth initiatives. Sisense's intuitive interface and robust analytics capabilities make it an ideal choice for enterprises looking to harness the power of their data.

Connecting Twitter to Sisense

There are several ways to connect Twitter to Sisense, each with its own set of benefits and challenges:

  • Manual export and import: Exporting data from Twitter Ads or Analytics and then manually importing it into Sisense. This process can be time-consuming and prone to errors, especially when dealing with large volumes of data.
  • API integration: Utilizing Twitter's API to pull data directly into Sisense. This method requires advanced technical knowledge and can be complex to set up and maintain.
  • Third-party connectors: Leveraging pre-built connectors, such as those available in the Sisense Marketplace, to streamline the integration process. These connectors may have limitations in terms of data granularity and customization options.
  • Custom-built solution: Developing a custom solution to extract and load data from Twitter to Sisense. This approach can be costly and resource-intensive, but may offer greater flexibility and control over the data being imported.
  • Improvado: A comprehensive data pipeline solution that simplifies the process of connecting Twitter to Sisense. Improvado offers a seamless integration experience, handling both data extraction and load while providing customization options and support for large data volumes.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst
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Connecting Twitter to Sisense with Improvado

Improvado is the best solution for connecting Twitter to Sisense due to its ability to handle the entire data pipeline process, from extraction to visualization. By using Improvado, businesses can easily access and analyze a wide range of metrics and dimensions from Twitter, without the need for complex API integrations or custom-built solutions. Improvado's platform is designed for scalability, making it ideal for large enterprises that require a robust solution to handle their vast amounts of marketing data. Additionally, Improvado offers exceptional customer support, ensuring that users have the assistance they need when connecting Twitter to Sisense.

Summary of connection Twitter to Sisense

In summary, connecting Twitter and Sisense can unlock valuable insights for enterprise-level businesses. Improvado offers a streamlined solution that simplifies the connection process, allowing users to focus on analyzing their Twitter data in Sisense. With its scalability, customization options, high-quality customer support, and ability to process large volumes of data, Improvado is the top choice for enterprises seeking to centralize their marketing and sales data. To learn more about how Improvado can help you connect Twitter to Sisense, book a call with one of our experts today.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
Illy employs Improvado to unify marketing data from 140 regional branches.
Activision relies fully on Improvado for its marketing dashboard.

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