How to Connect Google Analytics to Sisense

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What is Google Analytics?

Google Analytics is a powerful web analytics tool used by enterprise companies to gain insights into their website visitor behavior, traffic sources, and user engagement. By tracking and analyzing data, businesses can make informed decisions for optimizing their marketing strategies, improving the user experience, and increasing conversions. Google Analytics provides a wide range of metrics and dimensions to help enterprises understand their audience, measure the effectiveness of their marketing efforts, and identify areas for growth.

What is Sisense?

Sisense is a leading business intelligence (BI) and data visualization platform designed for enterprise companies. It enables organizations to analyze and visualize complex data sets from multiple sources, making it easier to identify trends, patterns, and insights. Sisense offers a user-friendly interface, customizable dashboards, and advanced analytics features, allowing businesses to make data-driven decisions and drive growth. By connecting various data sources to Sisense, enterprises can benefit from a unified view of their data, empowering them to make more informed decisions and optimize their operations.

How to connect Google Analytics to Sisense?

Linking Google Analytics with Sisense enhances your data management by automating workflows and removing the need for manual interventions. Follow these steps for a smooth integration:

  • Establish API credentials and grant necessary access rights
  • Define how data should be mapped and transformed
  • Arrange regular automated data transfers
  • Track data accuracy along with system performance indicators
  • Build personalized dashboards and analytical reports

By combining these tools, you gain instant analytical insights, minimize manual effort, and achieve cohesive visibility across your data ecosystems.

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How does Improvado connect Google Analytics to Sisense?

Improvado turns the complex task of linking Google Analytics to Sisense into a straightforward, code-free process. Here’s how our platform stands out:

  • Ready-made connectors with intelligent data alignment
  • Live data updates and ongoing system health checks
  • Embedded data cleansing and validation routines
  • Top-tier security protocols and regulatory adherence
  • Round-the-clock support and upkeep

Bypass the expense and delay of bespoke development, shrink your deployment timeline from multiple weeks to mere days, and count on seamless, trustworthy data transfers.

What are the benefits of connecting Google Analytics and Sisense?

Integrating Google Analytics with Sisense delivers powerful advantages and boosts operational efficiency. Key improvements include:

  • Cutting manual report generation by 75%
  • Accelerating insight discovery by a factor of five through consolidated data
  • Slashing data preparation efforts by 90%

Companies typically realize benefits within two to three months, driven by a 75% decrease in manual tasks and a fivefold increase in speed for attribution analyses.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.

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