.png){kind=logo}
Combine Google Ads and Twitter data to gain unified insights and boost your campaign performance.
Link Google Ads and Twitter data to Improvado with just a few clicks.
Improvado normalizes raw data and channels it in your visualization platform
Get fresh and highly granular insights on your marketing efforts from custom dashboards
Google Ads is an online advertising platform that enables businesses to create and manage pay-per-click campaigns across search, display, and video networks. It offers advanced targeting features such as keyword match types, demographic filters, and remarketing lists, allowing precise audience segmentation. With tools like conversion tracking and automated bidding strategies, advertisers can optimize campaigns based on real-time performance data.
Despite these capabilities, 64% of marketers lack tools to measure true ROI accurately, complicating budget allocation decisions. Integrating Google Ads data with platforms like Improvado streamlines analytics by consolidating metrics and eliminates 90% of marketing-related IT tickets, reducing manual reporting errors and improving data reliability for complex campaign structures.
Twitter is a social media platform that enables users to share short-form content through tweets, facilitating real-time conversations and trend tracking. Businesses leverage Twitter to engage audiences, promote products, and monitor market sentiment with concise messaging and targeted advertising.
Integrating Twitter data with Improvado reduces weekly reconciliation from 8 hours to 30 minutes, streamlining campaign analysis and decision-making. This efficiency allows marketing teams to focus on strategy rather than manual data handling, driving faster results.
.png)
This dashboard integrates Google Ads and Twitter data to provide a unified view of your marketing performance. It simplifies the monitoring of campaigns across both platforms, helping you make informed decisions quickly.
Google Ads and Twitter integration allows marketers to consolidate campaign data from both platforms, enabling unified reporting and optimization. Tools like Improvado facilitate this by automating data collection and syncing campaign metrics efficiently.
Combining Google Ads with Twitter data provides a holistic view of ad performance across channels, helping identify top-performing creatives and audience segments. Improvado enhances this by delivering clean, harmonized data for better decision-making.
To synchronize data, you need authorized API access to both Google Ads and Twitter accounts, plus a connector like Improvado that automates data extraction and mapping for seamless integration.
Improvado supports customizable sync frequencies, from hourly to daily updates, ensuring marketers access near real-time data across both platforms for timely analysis.
Yes, the aggregated data from Google Ads and Twitter can feed into BI tools or dashboards, with Improvado offering pre
.png){kind=logo}
.png){kind=logo}
.png){kind=logo}
.png)
%20(1).png){kind=logo}