See all your Facebook Ads insights and data flow in Tableau. Real-time data.
ExploreImprovado is an ETL platform that extracts data from Facebook Ads, transforms it, and seamlessly loads the results to Tableau. Speed up your decision-making processes and quickly implement optimizations without wasting time crunching the data.
Every platform uses different words to describe its metrics. What one platform calls “impressions” another calls “imps” and another calls “views.” This is a major hassle for marketers who want to combine and analyze the data they’ve gathered from multiple platforms. Instead of diving into analytics, they waste 90% of their time just preparing the data for analysis, resulting in hours of productive time lost.
With Improvado, you get analysis-ready data with unified naming across all platforms. You always have access to the raw data and unified reports should you need them. This flexibility allows you to get answers faster and uncover more valuable insights.
Tableau is a business intelligence platform and visualization tool that helps anyone see and better understand their data. People love using Tableau because it allows you to take raw data and turn it into charts, graphs, dashboards and reports that share insights and tell a story.
Control what creatives are being run or monitor them on your dashboard. Streaming active creatives directly to your database presents many opportunities to increase your marketing efficacy.
You are not only getting access to the most advanced and innovative marketer-focused reporting software but also unparalleled customer experience, including: