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Performance Marketing Dashboard

Describe your performance marketing dashboard.Your AI agent builds it in minutes.

Combine spend data with conversion analytics from your website to understand how your revenue varies from channel to channel.

Book a 20-min demo See live dashboard ↓
Deploy in days, not months 1,000+ data sources SOC 2 · GDPR · HIPAA
im
Improvado agent
Live
Build me a performance marketing dashboard that shows spend, conversions, and ROI across all my paid channels.
Connected Google Ads, Meta Ads, LinkedIn Ads, and Google Analytics 4. I've built a cross-channel view with ROAS by campaign, cost per conversion, and revenue attribution.

Want me to add TikTok Ads or break down performance by audience segment?
✓ Connecting Google Ads → 12 campaigns
✓ Connecting Meta Ads → 8 ad sets
✓ Connecting LinkedIn Ads → 5 campaigns
✓ Connecting Google Analytics 4 → conversion data
✓ Building ROAS by channel chart
✓ Building cost per conversion table
✓ Building revenue attribution model
✓ Dashboard ready
Total ROAS
4.2×
+0.8× MoM
Ad Spend
$284K
+18% MoM
Cost per Conversion
$47.30
−12% MoM
Live preview

What the agent renders

Every view is live, editable, and connected to your real data.

Performance Marketing Dashboard · Overview
Built by Improvado AI Agent →
im
Improvado AI Agent
Live · last refreshed 2 min ago
Total Reach
2.4M
+11% MoM vs last period
Conversions
18.2K
+9% vs last period
Conv. Rate
3.1%
+0.4pp vs last period
Revenue
$940K
+14% vs last period
Reach by channel
Paid search8.4M
Email284K
Organic5.1M
Social14.2M
Attribution
Multi
Paid search50%
Email27%
Organic14%
The challenge

Marketing data is scattered across tools that don't talk to each other.

🗂
Marketing data is siloed across platforms
Every channel reports in its own interface with its own metric definitions. There's no authoritative cross-channel view.
⏰
Assembling reports takes longer than acting on them
The work of pulling, merging, and cleaning data consumes more time than the decisions it actually informs.
🔗
Can't connect spend to outcomes
Without a unified attribution model, you don't know which marketing activities actually drive revenue.
See how Improvado AI Agent solves this →
What you'll track
Total Reach Conversions Conversion Rate Revenue Influenced ROI Cost per Acquisition Channel Mix MoM Growth
And 1,000+ more metrics from any source If the data exists in your stack, the agent can pull it.
How it gets built

From prompt to live dashboard in under 10 minutes.

No SQL, no data engineering tickets, no waiting. Describe what you need — the agent does the rest.

01
01

Connect your stack

Authorize your data sources via OAuth — ad platforms, CRM, email, analytics. The agent gets live read access in minutes, no engineering required.

~5 minutes
02
02

Describe the dashboard

Type what you need in plain English: "Performance Marketing Dashboard, last 90 days, broken out by channel." The agent writes the queries, reconciles attribution across tools, and normalizes currencies.

~30 seconds
03
03

Dashboard goes live

A fully interactive dashboard renders in your BI tool — Tableau, Looker, Power BI, or the Improvado UI. It refreshes automatically and stays current without re-prompting.

~2 minutes
⚡
Answers in under 10 seconds
Ask any analytics question in plain English
🔔
Anomaly detection
Automatic alerts when data changes unexpectedly
📈
Forecasting built in
Predict spend, ROAS, and trends from historical data
📅
Automated delivery
Reports sent on any schedule, to any format
Explore all AI Agent capabilities →
Want a guided walkthrough?
An Improvado engineer will build the first version of your Performance Marketing Dashboard with you live on a call.
Book a 20-min demo
Why not just use Claude or ChatGPT?

Great at answering questions. Not built to own a live dashboard.

Claude / ChatGPT alone
Improvado AI Agent
Data access
✗Manual CSV export
✓Live API connections
Data volume
✗~25K row context limit
✓Unlimited warehouse queries
Output format
✗Text summary in chat
✓Interactive live dashboard
Auto-refresh
✗Re-prompt every session
✓Automatic, configurable schedule
Attribution model
✗None — trusts your CSVs
✓Cross-channel normalization built-in
Compliance
✗Data leaves your stack
✓SOC 2 · GDPR · HIPAA · your warehouse
Audit trail
✗No query log
✓Every query logged, replayable
Useful for exploration
Talk to an expert →
Connectors for this dashboard

Plugs into the stack your team already uses

Facebook Ads logo
Facebook Ads
Google Universal Analytics logo
Google Universal Analytics
Google Ads logo
Google Ads
LinkedIn Ads logo
LinkedIn Ads
Twitter (X) logo
Twitter (X)
M
Meta Ads
GA
GA4
Salesforce logo
Salesforce

Don't see yours? Explore all 1,000+ integrations →

Common questions

Everything else you might ask

What data sources can I connect to a performance marketing dashboard? +
Improvado connects over 500 marketing and sales platforms, including Google Ads, Meta Ads, LinkedIn Ads, TikTok Ads, Bing Ads, Google Analytics 4, HubSpot, Salesforce, Shopify, and more. You can combine ad spend, impressions, clicks, and conversions with CRM and e-commerce revenue data for full-funnel visibility.
How long does it take to set up a performance marketing dashboard? +
With Improvado's AI Agent, you can build a fully functional performance marketing dashboard in under 10 minutes. Simply tell the agent which platforms you want to connect and what metrics matter most—no SQL, engineering support, or manual data mapping required.
Can I customize metrics and add my own segmentation? +
Yes. You can add custom metrics, calculated fields, audience segments, UTM breakdowns, and attribution models tailored to your business. Improvado supports custom transformations and lets you refine dashboards as your reporting needs evolve.
Related dashboards

Other templates your agent can spin up

ABM Dashboard

Account-based marketing dashboard tracking engagement, pipeline influence, and deal velocity across target accounts.

View template →

Amazon Performance Dashboard

All marketing performance data in one place for Amazon marketers.

View template →

B2B Inbound Marketing Dashboard

Inbound marketing dashboard for executives and marketing departments of B2B companies.

View template →

Ship your Performance Marketing Dashboard this week.

Talk to an Improvado expert and see how our AI agent builds dashboards from your live data—no engineering required. Get cross-channel ROAS, attribution, and spend insights in one place.

Talk to an expert