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Effortlessly Manage Customer Interactions with Unified Data from Zendesk and Instagram Integration
Link Zendesk and Instagram data to Improvado with just a few clicks.
Improvado normalizes raw data and channels it in your visualization platform
Get fresh and highly granular insights on your marketing efforts from custom dashboards
Zendesk is a customer service and engagement platform designed to streamline support operations and enhance agent productivity. It offers features like ticket management, automated workflows, and AI-powered chatbots that help teams efficiently handle high volumes of inquiries. With real-time analytics and customizable dashboards, Zendesk addresses the challenge faced by 64% of marketers who lack tools to measure true ROI, enabling precise tracking of customer interactions and support outcomes.
The platform’s open API allows seamless integration with tools like Improvado, accelerating data aggregation and reporting. This integration delivers 5× faster time-to-insight by consolidating multi-channel customer data into a single view, empowering data-driven decision-making. Zendesk’s robust infrastructure supports scalable deployments, making it suitable for businesses requiring detailed operational visibility and improved customer engagement metrics.
Instagram is a visual-centric social media platform that enables users to share photos, videos, and Stories with a global audience. Businesses leverage it to enhance brand visibility, engage with customers, and drive product discovery through targeted ads and influencer partnerships.
With over 2 billion monthly active users, Instagram offers valuable insights into consumer behavior and trends. Integrating Improvado reduces weekly reconciliation from 8 hours to 30 minutes, streamlining data management and improving marketing efficiency.
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The Zendesk + Instagram dashboard offers a unified view to manage customer interactions efficiently. It reduces procurement complexity by 85%, streamlining processes between platforms. Users can track Instagram engagement alongside support tickets in real time, ensuring no message goes unanswered. The dashboard also provides detailed analytics on response times and customer satisfaction to help teams improve service quality.
You can connect Zendesk to Instagram by linking your Instagram Business account within Zendesk's admin settings, enabling customer messages to flow directly into your Zendesk support tickets.
This integration centralizes customer interactions from Instagram into Zendesk, helping support teams respond faster and maintain conversation history for better service quality.
Yes, once set up, Instagram direct messages and comments are automatically synced into Zendesk, allowing your agents to manage all customer inquiries in one place.
Absolutely, Improvado can aggregate and visualize data from both Zendesk and Instagram, providing comprehensive reports that help optimize customer engagement strategies.
You need an Instagram Business account linked to a Facebook Page, and appropriate Zendesk permissions to complete the integration setup.
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