Integrate Twitter and Facebook Ads into Improvado in minutes, not hours.
Improvado normalizes raw data and channels it in your visualization platform
Get fresh and highly granular insights on your marketing efforts from custom dashboards
Twitter is a social media platform designed for sharing short-form content through tweets, facilitating real-time conversations and news dissemination. Users can post messages limited to 280 characters, incorporate multimedia elements like images, videos, and polls, and engage with others via retweets, likes, and threaded replies. Its open API and advanced search capabilities make it a valuable tool for monitoring industry trends and customer sentiment.
In the context of enterprises managing an average of 120+ martech tools, Twitter offers critical data streams that complement broader marketing analytics efforts. Integrating Twitter data with platforms like Improvado streamlines reporting processes, enabling marketers to consolidate insights across channels and achieve 5× faster time-to-insight. This efficiency supports data-driven decision-making in complex marketing ecosystems.
Facebook Ads is an advertising platform that enables businesses to create, manage, and optimize paid campaigns targeting specific audiences with precision. By leveraging detailed demographics and user behavior data, companies can increase brand awareness and drive measurable sales growth.
Integrating Facebook Ads with Improvado streamlines reporting and eliminates 99% of discrepancies, ensuring accurate data for better decision-making. This connection helps businesses save time while maintaining a clear view of campaign performance across channels.
Our dashboard consolidates Twitter and Facebook Ads data into a single view, making campaign management more straightforward. It cuts audit prep time by 60%, allowing teams to focus on strategy rather than data gathering. With detailed performance charts, daily spend tracking, and customizable alerts, users can quickly identify trends, monitor budgets, and address issues before they impact results.
Improvado simplifies integration by connecting directly to your Twitter and Facebook Ads accounts, automatically extracting campaign metrics without manual exports or APIs setup.
By aggregating Twitter and Facebook Ads data, you get a unified view of your audience reach and ROI, enabling more informed budget allocation and cross-channel performance analysis with Improvado’s dashboards.
Yes, Improvado supports near real-time data synchronization, ensuring that your Twitter and Facebook Ads metrics are updated frequently for timely decision-making.
No extensive technical skills are needed; Improvado’s user-friendly interface guides you through connecting your ad accounts and setting data destinations with minimal effort.
Improvado normalizes metrics and dimensions across Twitter and Facebook, reducing discrepancies and providing consistent, reliable data for comprehensive reporting.