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With Improvado you can merge marketing data from Twitter and Facebook Ads on a single dashboard. Our advanced cross-channel normalization system allows you to turn raw data into actionable insights.
Connect Twitter and Facebook Ads to Improvado in several clicks.
Improvado normalizes raw data and channels it in your visualization platform
Get fresh and highly granular insights on your marketing efforts from custom dashboards
Social media platform Twitter offers its Twitter Ads service, which allows you to create, manage, and optimize campaigns targeted at Twitter users. The Twitter integration can seamlessly import data from your Twitter account, such as retweets, favorites, link clicks, page visits, and direct messages.With the Twitter connector, you can sync your Twitter marketing data with your marketing automation solution and use the data for email marketing, lead generation, and social media campaigns. It also allows you to integrate your Twitter data into your other platforms, such as your email marketing database and website.
Facebook Ads is a powerful advertising service that helps you reach the right audience at the right time. With this ads platform, you can choose the required outcome of your marketing campaign, adjust the target audience, determine a location for your ads, and measure the campaign’s performance.From our side, Improvado helps you to streamline these data to a business intelligence tool. You can easily aggregate performance data, such as clicks and conversions, and break down your audience by age, gender, location, and the devices they use to better understand your customers. With this information visualized, you get in-depth insights into who your clients are and how they interact with your business.
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Advanced data visualization tools offer detailed dashboards that connect Twitter and Facebook Ads data in a one-piece representation of your marketing performance. With custom dashboards you can:
Joining Twitter and Facebook Ads allows for new capabilities of your marketing analysis. With these data merged in your visualization tool, you can uncover new insights and better understand what drives your new clients towards your product.
Improvado is a full-cycle ETL solution that provides businesses with more insights into their marketing efforts and ensures marketing data granularity. We are experts in integrating Twitter and Facebook Ads. Improvado streamlines your marketing data from any ad channel right into your warehouse or directly into a data visualization tool. Marketing has never been so optimized before.
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