Connect Waze to Google BigQuery without coding

Extract your data from Waze and automatically load it to a Google BigQuery data warehouse. Reduce manual reporting time by 90%

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Fully Managed Data Pipelines For Marketing Teams

Centralize your Waze Data with Google BigQuery

Improvado is an an ETL platform that extracts data from Waze, transforms it, and seamlessly loads the results to Google BigQuery. Speed up your decision-making process and quickly implement optimizations without wasting time crunching the data.

  • Quickly extract your marketing data from Waze with just a few clicks;
  • Combine data from multiple sources. There are 500+ connectors to empower your marketing team;
  • Load data from Waze directly to Google BigQuery within minutes. Just connect the two to start building data pipelines faster;
  • Visualize enterprise-scale data warehouses with data visualization tools. Gain deeper insights into your marketing data with Improvado!
  • Our support team is always available to help you along the way. We also have helpful tutorials and templates to assist you.

Automate cross-channel data normalization

Every platform uses different words to describe its metrics. What one platform calls “impressions” another calls “imps” and another calls “views.” This is a major hassle for marketers who want to combine and analyze the data they’ve gathered from multiple platforms. Instead of diving into analytics, they waste 90% of their time just preparing the data for analysis, resulting in hours of productive time lost.

With Improvado, you get analysis-ready data with unified naming across all platforms. You always have access to the raw data and unified reports should you need them. This flexibility allows you to get answers faster and uncover more valuable insights.

Transform your Data without SQL skills

Use Improvado’s data transformation tool to perform a variety of tasks, from simple to complex data transformations, based on your business’ needs.

Simply connect Waze to Improvado and start building data pipelines faster—no coding required. Anyone familiar with Excel has the skills to build scalable data pipelines in Google BigQuery.

Supercharge your marketing team with automated reports

  • Focus exclusively on data analysis, not data crunching.
  • Eliminate 90% of the manual work with automated reporting. No more tedious manual tasks, errors or discrepancies.
  • Convenient analysis of key indicators from Waze. Take your analytics to the next level with Improvado. Everything related to the analysis of key business indicators (CPC, CPO, ROI, DR, LTV and others) is conveniently, accurately and transparently collected in one place. Everything is within your control thanks to a 100% complete analysis, so you always know where, when and what to do.

Save Waze creatives into Google BigQuery

Control what creatives are being run or monitor them on your dashboard. Streaming active creatives directly to your database presents many opportunities to increase your marketing efficacy.

More than software

Take advantage of our Solution Engineering team to help you to automate your entire marketing pipeline.
You are not only getting access to the most advanced and innovative marketer-focused reporting software but also unparalleled customer experience, including:

  • Reliable support – We typically fulfill requests within 24 hours.
  • An easy-to-use solution – Our software is suitable for all experience levels.
  • Inexhaustible dashboard choices – Create practically any kind of digital marketing dashboard you want.
  • Custom problem-solving – We’ll help you push your data to any unsupported visualization platform.

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Google BigQuery

BigQuery is an online storage solution. The BigQuery service is cloud-based. That allows clients to store data on it remotely. Additionally, the BigQuery service allows fast data scanning and analysis. Querying massive datasets can be time-consuming and expensive without the right hardware and infrastructure. Google BigQuery solves this problem by enabling super-fast, SQL-like queries against petabytes of data using the processing power of Google’s infrastructure. It’s a scalable, no-setup service that gives you real-time business insights about your data.

Take your marketing reporting to new heights