Documentation

Monthly update

September 2024

New API integrations 🧩

We have added 6 new data sources with the following report types:

Yotpo

VTiger

Birdeye

Apple App Store

Nextdoor Ads

WhatConverts

API changes ⚙️

Google Display & Video 360

We have upgraded our Google Display & Video 360 API to v3. For more information, see Google Display & Video 360 API documentation.

New Report Types 📊

The following report types are available starting this month:

ActiveCampaigns

Amazon Advertising

Amazon Advertising DSP

DoubleVerify

Facebook Ads

Google Ads

Google Display & Video 360

Hubspot

Instagram Organic

Taboola

  • Campaigns Entity report type
  • DMA Campaigns report type
  • Regions report type

Zendesk

Check Improvado Data Dictionary to see detailed information about these and other report types and their metrics.

Data Transformation

Advanced Data Preview in Wizard Data Transformation

September 30, 2024

Data Preview allows you to hide or show columns, group data based on selected dimensions and metrics, and apply filters to explore your data in convenient way.

Marketing Data Governance

New categories in the Rule Library

September 30, 2024

Google Ads Audit

  • These rules allow you to understand the health of your data across UTM, naming convention and marketing campaigns themself. It shows how your data is ready to be transformed.

Data Integrity

  • These rules allow you to set up alerts on any potential problems with extract, load, connections.
Data Transformation

Updated Recipe Templates Tab

September 30, 2024

We have updated the recipe templates tab, making it even easier to create new recipes using our new self-serve data transformation flow.

Data Extraction
Flat Data Ingestion

New Flat Data Ingestions

September 30, 2024

🔥 We are thrilled to announce a new Flat Data integration - Amazon Athena!

Key Features:

  • Import Amazon Athena tables directly via Improvado UI
  • Configure Extraction scheduling, Table meta, Skip rule, etc. for your extraction

Additionally, we’d like to highlight two other existing Flat Data sources that provide seamless integration:

  • AWS S3: Securly upload your files for data extraction into an Improvado-managed AWS S3 instance.
  • SFTP: Import your files directly to Improvado-managed SFTP

Data Extraction

Bulk Actions for Extraction orders

September 24, 2024

Now you can apply Pause/Unpause, Run actions to any selected orders on the current page. Before, only Transfer & Edit were available for bulk selection.

Also, Run (prev. Run Extraction) now supports multiple orders!  

Currently, available only for Extraction orders on Connection Details pages & Data table pages. 

AI Agent

Updated Notebook Sharing Functionality

September 23, 2024

The sharing feature provides a flexible way to control access to your notebooks, allowing both global and individual user permissions.

User Settings

New User Roles

September 18, 2024

We're excited to introduce new user roles, allowing you to assign and manage access within your team based on specific job responsibilities. This update ensures tailored permissions, providing the right level of access while maintaining data security and operational control.

Data Extraction

Data source labels

September 2, 2024

We’re introducing Data source labels to help you quickly identify new, deprecated, or soon-to-be-sunset data sources. These labels can be found on the Data Sources page and Connection Details pages, as well as on our Integrations website page.

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