Marketing automation is about achieving more with less. Get started and enhance your marketing automation stack with these tools.
Get started with marketing automation and learn how to implement it in your team to streamline processes and optimize marketing investments.
Learn how to run a B2B marketing funnel analysis: What tools to use and how to apply your findings to build a more powerful funnel.
Need to ramp up with email marketing analytics? We've detailed 12 crucial metrics you should track in your next report. Check them out now.
Display and Video 360 campaigns require continuous analysis and optimization. This guide shows the best optimization tips and best practices for DV360.
Curious about what MediaMath DSP is and how it is paving the way for programmatic advertising in the face of a cookieless future? This guide is for you.
What does LiveRamp do and how does it help businesses make better data-driven decisions? These are some of the things we've explained in this guide.
Marketers use programmatic advertising platforms to manage ad spending and increase outreach. In this post, we listed the 12 best programmatic tools.
Let’s explore how you can grow your eCommerce business with product recommendation, including top examples and pro strategies.
Data integration tools accelerate marketing and sales analysis by transfering data streams into a single storage location. Compare the top 16 tools.
As experts in marketing data management and aggregation, we set out to explore the changing nature of digital ad spend across all brand categories on Google Ads during COVID-19 pandemic.
Nowadays we have so much marketing data from data aggregation. Having that data is not enough, you also need to know how to benefit from the information that is available to you.
Read our ultimate guide to cluster analysis: what it is, what techniques it includes, and what pros and cons of using cluster analysis in practice there are.