Data sources
/
Open Moves

Connect Open Moves Data — Fitness Analytics Hub

Activity tracking, user engagement, and fitness app metrics flow to your data warehouse. Combine health and fitness data with business metrics in Looker or Tableau.

500+
Data Sources
46K+
Metrics
99.9%
SLA
<5 min
Setup
SOC 2
Type II
Why Improvado

Connect Open Moves to your data warehouse

Improvado integrates with Open Moves through their reporting API to extract campaign performance data, audience insights, and conversion metrics automatically. Schedule data extraction every few hours to maintain current campaign analytics and optimization insights. Eliminate time-consuming manual report generation and CSV file management. Your Open Moves advertising data flows seamlessly into Snowflake, BigQuery, Redshift, or your preferred analytics platform.

Open Moves Improvado
Snowflake BigQuery Redshift Tableau Power BI AI Agent
46K+ metrics 500+ sources No code Auto-refresh
Unified Data

Standardized advertising data analysis

Improvado transforms Open Moves data using our Marketing Common Data Model (MCDM), aligning metrics and dimensions with other advertising platforms in your tech stack. Compare campaign performance across Open Moves and major platforms like Google Ads, Facebook, and LinkedIn using standardized field names and KPIs. Build comprehensive attribution models that include Open Moves touchpoints alongside search, social, and display advertising. Analyze audience overlap and cross-platform frequency with consistent data formatting.

Your sources
Open Moves + 500 more
Marketing Common Data Model
Same metrics
Same schema
Any destination
Use Cases

What users ask their Open Moves integration

Cross-channel
Compare advertising performance across Open Moves and Google Ads in unified reports
5 hrs → 22 min
Budget optimization
Optimize campaign budgets using cross-platform audience engagement and conversion data
Manual → auto
Executive reporting
Track advertising ROI and attribution metrics in executive performance dashboards
4 hrs → 16 min
AI Agent Access

Go beyond dashboards — give your AI agent direct access to ad data

Improvado MCP connects your ad platform data to Claude, ChatGPT, Cursor, and any MCP-compatible AI tool. Read metrics, launch campaigns, monitor anomalies — all through one protocol.

Explore MCP →
Ideate
Launch
Measure
Analyze
Report
Iterate
📖

Read

Pull ROAS, CPA, search terms, geo data — across every account and campaign type. Your AI agent handles the API calls.

🚀

Write

Launch campaigns, pause underperformers, adjust bids and budgets. Every action logged, governed, and reversible.

Monitor

Set up CPA alerts, budget pacing watches, and weekly auto-reports. Problems caught before they eat your budget.

40K+
Harmonized metrics
250+
Governance rules
500+
Connectors
40h+
Saved weekly
Works with Claude ChatGPT Cursor Gemini Any MCP Client
99.9% SLA
Data warehouse
Managed storage
Cross-channel
Deep granularity
Attribution

Extract data from 500+ data sources

Connect and manage all your marketing data sources in one platform, both in the cloud or on-premise.

Load data to any data warehouse

Connect multiple data sources and analyze them as if they were a single database.

Combine, map, and normalize data to produce a comprehensive data set surrounding your marketing activities.

Transform your data without SQL skills

Analyze data in
real-time

You can use it directly with your favorite business intelligence tools, ingest it to econometric models and populate the enterprise data warehouse

Get analysis-ready data for marketing analytics

Get all your data in one place instantly

SOC 2 Type II

Auditing procedure that ensures secure management of data.

HIPAA

Complies with Health Insurance Portability
and Accountability Act (HIPAA)

Improvado is GDPR compliant.
GDPR

General Data Protection Regulation (GDPR) Certified

Improvado is CCPA compliant.
CCPA

Complies with California Consumer Privacy Act (CCPA)

Centralize all your marketing data in one place

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You can analyze data from 500+ data sources

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G2 Crowd logo
Capterra logo

A great customer service that always tries to be helpful with a "how can we make it" approach. They understand your needs, provide all relevant solutions to successfully implement them, and make your job done.

Ahmet Sergen D
Ahmet Sergen D
Regional Digital Manager
Ahmet Sergen D
Regional Digital Manager

A great customer service that always tries to be helpful with a "how can we make it" approach. They understand your needs, provides all relevant solutions to successfully implement them, and make your job done.

If you consider hiring Improvado, you are also a hiring team that supports you to achieve your goals to become a more data-driven company.

Improvado is helping us to aggregate our paid marketing data from multiple channels and present it in a meaningful way. We are more efficient with reporting our campaign results and have better ideas about what's going on easily.

Read the case study
G2 Crowd logo
Capterra logo

Professional, responsive and willing to go the extra mile to help. They are a solution to connect to most advertising platforms and provide a multitude of metrics from these platforms

They are willing to go the extra mile to attend to your query and help to the best they can.

Helping to connect to various advertising platform such as Google Ads, Facebook, DV360, Trade Desk.

They are a solution to connect to most advertising platform and provide a multitude of metrics from these platforms

Read the case study

Frequently Asked Questions

How does Improvado connect to Open Moves?
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Improvado connects through Open Moves' API using secure authentication credentials from your account. You configure API access in your Open Moves dashboard, and Improvado automatically extracts and processes your campaign data.
What Open Moves data can I extract?
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Extract campaign metrics, impression data, click-through rates, conversion tracking, audience demographics, and cost analytics. Improvado pulls performance data across all your Open Moves campaigns and ad groups.
How often does Open Moves data update?
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Configure data refresh from every 2 hours to daily based on your campaign monitoring needs. Most customers set 4-6 hour refresh intervals for active campaign optimization and daily updates for reporting.
Can I combine Open Moves with other advertising platforms?
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Yes, Improvado's MCDM normalizes Open Moves data with Google Ads, Facebook, LinkedIn, and 500+ other marketing platforms. Create unified advertising performance reports and cross-platform attribution analysis.
Which destinations work with Open Moves data?
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Send Open Moves data to BigQuery, Snowflake, Redshift, Azure Synapse, or directly to Tableau, Power BI, and Looker. Improvado supports 50+ destinations for your advertising data.
How much Open Moves historical data can I access?
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Access historical campaign data based on your Open Moves account retention settings, typically 12-24 months. Improvado imports available historical data during setup and maintains incremental updates going forward.