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Agency-level myTarget campaign data, client performance metrics, and spend analytics connect to your data warehouse automatically.
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Improvado connects directly to myTarget's Agency API to extract multi-client campaign data, performance metrics, and audience insights. The integration runs automatically on your preferred schedule—hourly, daily, or custom intervals. You get access to impression data, conversion tracking, audience demographics, and spend metrics across all client accounts without manual exports. Data flows directly into your warehouse or BI platform with complete client and campaign hierarchy preserved.
Improvado's Marketing Common Data Model (MCDM) standardizes myTarget metrics with other advertising platforms like Yandex.Direct, Google Ads, and Facebook. Campaign performance, audience segments, and conversion data align automatically across all your agency's marketing channels. This normalization enables comprehensive cross-platform analysis for each client and eliminates data silos. Compare performance across Russian and international platforms or analyze audience overlap between myTarget and global social campaigns in unified client dashboards.
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Connect and manage all your marketing data sources in one platform, both in the cloud or on-premise.
Connect multiple data sources and analyze them as if they were a single database.
Combine, map, and normalize data to produce a comprehensive data set surrounding your marketing activities.
You can use it directly with your favorite business intelligence tools, ingest it to econometric models and populate the enterprise data warehouse
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Auditing procedure that ensures secure management of data.
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Complies with Health Insurance Portability
and Accountability Act (HIPAA)
General Data Protection Regulation (GDPR) Certified
Complies with California Consumer Privacy Act (CCPA)
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A great customer service that always tries to be helpful with a "how can we make it" approach. They understand your needs, provide all relevant solutions to successfully implement them, and make your job done.
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A great customer service that always tries to be helpful with a "how can we make it" approach. They understand your needs, provides all relevant solutions to successfully implement them, and make your job done.
If you consider hiring Improvado, you are also a hiring team that supports you to achieve your goals to become a more data-driven company.
Improvado is helping us to aggregate our paid marketing data from multiple channels and present it in a meaningful way. We are more efficient with reporting our campaign results and have better ideas about what's going on easily.
Professional, responsive and willing to go the extra mile to help. They are a solution to connect to most advertising platforms and provide a multitude of metrics from these platforms
They are willing to go the extra mile to attend to your query and help to the best they can.
Helping to connect to various advertising platform such as Google Ads, Facebook, DV360, Trade Desk.
They are a solution to connect to most advertising platform and provide a multitude of metrics from these platforms
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