Data warehouses
/
Azure Blob Storage

Azure Blob Storage Integration: Cloud Data Centralized

Sync file metadata, access patterns, and storage analytics from Azure Blob Storage. Consolidate cloud infrastructure data in your analytics environment.

500+
Data Sources
46K+
Metrics
99.9%
SLA
<5 min
Setup
SOC 2
Type II
Why Improvado

Load marketing data into Azure Blob Storage

Improvado extracts data from Google Ads, Facebook, Salesforce, and 500+ other marketing platforms, then loads it directly into your Azure Blob Storage containers. Data arrives in structured formats like Parquet or JSON, optimized for Azure analytics services. Your marketing data pipeline runs automatically on your schedule - hourly, daily, or weekly. No manual file uploads or complex ETL scripting required to get marketing data into Azure.

Azure Blob Storage Improvado
Snowflake BigQuery Redshift Tableau Power BI AI Agent
46K+ metrics 500+ sources No code Auto-refresh
Unified Data

Structured marketing data for Azure analytics

Improvado's Marketing Common Data Model ensures consistent data structure across all marketing platforms before loading into Azure Blob Storage. Campaign metrics from different platforms align perfectly for machine learning and advanced analytics. Your Azure Synapse, Databricks, or Azure ML workflows get clean, normalized marketing data without additional transformation. Data scientists can focus on insights instead of data preparation.

Your sources
Azure Blob Storage + 500 more
Marketing Common Data Model
Same metrics
Same schema
Any destination
Use Cases

What users ask their Azure Blob Storage integration

Cross-channel
Feed marketing data to Azure ML models for customer lifetime value prediction
20 hrs → 2 hrs
Budget optimization
Create data lakes combining marketing, sales, and product data in Azure
Manual → auto
Executive reporting
Power Azure Synapse analytics with unified marketing performance data
15 hrs → 1 hr
AI Agent Access

Go beyond dashboards — give your AI agent direct access to ad data

Improvado MCP connects your ad platform data to Claude, ChatGPT, Cursor, and any MCP-compatible AI tool. Read metrics, launch campaigns, monitor anomalies — all through one protocol.

Explore MCP →
Ideate
Launch
Measure
Analyze
Report
Iterate
📖

Read

Pull ROAS, CPA, search terms, geo data — across every account and campaign type. Your AI agent handles the API calls.

🚀

Write

Launch campaigns, pause underperformers, adjust bids and budgets. Every action logged, governed, and reversible.

Monitor

Set up CPA alerts, budget pacing watches, and weekly auto-reports. Problems caught before they eat your budget.

40K+
Harmonized metrics
250+
Governance rules
500+
Connectors
40h+
Saved weekly
Works with Claude ChatGPT Cursor Gemini Any MCP Client
99.9% SLA
Data warehouse
Managed storage
Cross-channel
Deep granularity
Attribution

Extract data from 500+ data sources

Connect and manage all your marketing data sources in one platform, both in the cloud or on-premise.

Load data to any data warehouse

Connect multiple data sources and analyze them as if they were a single database.

Combine, map, and normalize data to produce a comprehensive data set surrounding your marketing activities.

Transform your data without SQL skills

Analyze data in
real-time

You can use it directly with your favorite business intelligence tools, ingest it to econometric models and populate the enterprise data warehouse

Get analysis-ready data for marketing analytics

Get all your data in one place instantly

SOC 2 Type II

Auditing procedure that ensures secure management of data.

HIPAA

Complies with Health Insurance Portability
and Accountability Act (HIPAA)

Improvado is GDPR compliant.
GDPR

General Data Protection Regulation (GDPR) Certified

Improvado is CCPA compliant.
CCPA

Complies with California Consumer Privacy Act (CCPA)

Centralize all your marketing data in one place

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You can analyze data from 500+ data sources

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G2 Crowd logo
Capterra logo

A great customer service that always tries to be helpful with a "how can we make it" approach. They understand your needs, provide all relevant solutions to successfully implement them, and make your job done.

Ahmet Sergen D
Ahmet Sergen D
Regional Digital Manager
Ahmet Sergen D
Regional Digital Manager

A great customer service that always tries to be helpful with a "how can we make it" approach. They understand your needs, provides all relevant solutions to successfully implement them, and make your job done.

If you consider hiring Improvado, you are also a hiring team that supports you to achieve your goals to become a more data-driven company.

Improvado is helping us to aggregate our paid marketing data from multiple channels and present it in a meaningful way. We are more efficient with reporting our campaign results and have better ideas about what's going on easily.

Read the case study
G2 Crowd logo
Capterra logo

Professional, responsive and willing to go the extra mile to help. They are a solution to connect to most advertising platforms and provide a multitude of metrics from these platforms

They are willing to go the extra mile to attend to your query and help to the best they can.

Helping to connect to various advertising platform such as Google Ads, Facebook, DV360, Trade Desk.

They are a solution to connect to most advertising platform and provide a multitude of metrics from these platforms

Read the case study

Frequently Asked Questions

What file formats does Improvado use for Azure Blob Storage?
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Improvado loads data into Azure Blob Storage in Parquet, JSON, or CSV formats depending on your analytics requirements. Parquet is recommended for large datasets and Azure Synapse integration. We organize files by date and platform for efficient querying and processing.
How does Improvado organize marketing data in Azure Blob Storage?
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Data is organized in logical folder structures by platform, date, and data type for efficient access. For example: /google-ads/2026/01/15/campaign-performance.parquet. This structure works seamlessly with Azure Data Factory, Synapse, and other Azure analytics services.
Can I use Azure Blob Storage data with Power BI and other Microsoft tools?
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Yes, data loaded by Improvado works directly with Power BI, Azure Synapse, Azure Data Factory, and other Microsoft analytics tools. The structured format and consistent schema make it easy to create reports and dashboards. You can also connect to Databricks and other Azure ML services.
What marketing platforms can Improvado load into Azure Blob Storage?
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Improvado connects 500+ platforms including Google Ads, Facebook, LinkedIn, Salesforce, HubSpot, Shopify, and Amazon. All marketing, sales, and customer data can flow into Azure Blob Storage. Data arrives pre-transformed and ready for Azure analytics workflows.
How does Improvado handle data updates and incremental loads?
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Improvado performs incremental data loads to minimize storage costs and processing time. Only new or changed data gets loaded to Azure Blob Storage on each refresh. Historical data remains intact while new campaign performance and customer data arrives automatically.
What Azure regions does Improvado support for Blob Storage?
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Improvado works with Azure Blob Storage in all major Azure regions including US East, US West, Europe West, and Asia Pacific. You can specify your preferred region for data residency and compliance requirements. Data never leaves your specified Azure region.