Improvado automatically sends marketing data from Google Ads, Facebook, Salesforce, and 500+ other platforms directly to your Metabase instance. The platform connects to Metabase through secure database connections, supporting PostgreSQL, MySQL, and other Metabase-compatible databases. Data refreshes happen every hour, ensuring your Metabase dashboards stay current with the latest campaign performance. No manual CSV uploads or custom API development required.
Improvado normalizes data from all marketing platforms using the Marketing Common Data Model before sending to Metabase. Campaign metrics from Google Ads align perfectly with Facebook spend data and Salesforce conversion tracking. This standardization eliminates data silos and inconsistent naming conventions that typically complicate cross-channel analysis. Your Metabase dashboards show unified metrics across all marketing channels without manual data preparation.
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Connect and manage all your marketing data sources in one platform, both in the cloud or on-premise.
Connect multiple data sources and analyze them as if they were a single database.
Combine, map, and normalize data to produce a comprehensive data set surrounding your marketing activities.
You can use it directly with your favorite business intelligence tools, ingest it to econometric models and populate the enterprise data warehouse

Auditing procedure that ensures secure management of data.
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Complies with Health Insurance Portability
and Accountability Act (HIPAA)

General Data Protection Regulation (GDPR) Certified

Complies with California Consumer Privacy Act (CCPA)

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A great customer service that always tries to be helpful with a "how can we make it" approach. They understand your needs, provide all relevant solutions to successfully implement them, and make your job done.
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A great customer service that always tries to be helpful with a "how can we make it" approach. They understand your needs, provides all relevant solutions to successfully implement them, and make your job done.
If you consider hiring Improvado, you are also a hiring team that supports you to achieve your goals to become a more data-driven company.
Improvado is helping us to aggregate our paid marketing data from multiple channels and present it in a meaningful way. We are more efficient with reporting our campaign results and have better ideas about what's going on easily.

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Professional, responsive and willing to go the extra mile to help. They are a solution to connect to most advertising platforms and provide a multitude of metrics from these platforms
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They are willing to go the extra mile to attend to your query and help to the best they can.
Helping to connect to various advertising platform such as Google Ads, Facebook, DV360, Trade Desk.
They are a solution to connect to most advertising platform and provide a multitude of metrics from these platforms