Build with AI
Your AI agent reads, acts on, and monitors eTrusted.
Connect eTrusted in minutes. Your agent queries metrics, automates actions, and monitors performance, with cross-channel context from 1,400+ data sources.
- 1,400+ data sources
- Any warehouse or BI tool
improvado.io/agent · eTrusted
A
Improvado Agent
Connected to eTrusted
What's our eTrusted performance this month vs last?
This month's blended ROAS is 4.2x, up from 3.8x last month (+10.5%).
Top performer: Brand campaigns at 8.1x ROAS.
Top performer: Brand campaigns at 8.1x ROAS.
Pause any ad groups under 1.5x ROAS
Found 7 ad groups below threshold. Pausing now — estimated savings: $12,400/mo.
Trusted by data-driven teams
1,400+
Data sources
200+
eTrusted Fields
99.9%
SLA Uptime
<5 min
Setup
SOC 2
Type II
Key Takeaways
What your AI agent gets from eTrusted
200+ metrics and dimensions Campaigns, ad groups, keywords, audiences, geo, device — all granularity levels from the eTrusted API
15-minute refresh cycles Near real-time sync with 99.9% SLA uptime. No stale dashboards.
Cross-channel normalization Marketing CDM unifies your data with 1,400+ data sources into one schema. No manual mapping.
Any warehouse or BI tool Snowflake, BigQuery, Redshift, Databricks, Power BI, Tableau, Looker Studio
AI Agent access via MCP Query, write, and monitor eTrusted through Claude, ChatGPT, Cursor, or any MCP client
Enterprise-grade security SOC 2 Type II, HIPAA, GDPR, CCPA. Raw data never leaves your environment.
OAuth setup in minutes No API keys, no code, no developer setup. Schema changes handled automatically.
Zero ongoing maintenance Pagination, rate limits, API versioning — all managed. Your team focuses on analysis.
How it works
From connection to autonomous action in three steps
01
Connect
Authenticate eTrusted via OAuth in minutes. Improvado normalizes your data across 1,400+ data sources automatically.
02
Ask
Your AI agent queries eTrusted in natural language. Trends, anomalies, cross-channel comparisons — one conversation.
03
Act
The agent pauses underperformers, adjusts settings, generates executive reports, and monitors anomalies — every action logged.
AI Agent Access
Your agent doesn't just read eTrusted — it acts on it
Query, write, and monitor eTrusted through Claude, ChatGPT, Cursor, or any MCP client. Every action is logged and governed.
Explore MCP →Read
Pull metrics, dimensions, and trends from eTrusted — across every account and campaign. Your AI handles the query.
Write
Launch campaigns, pause underperformers, adjust settings. Every action logged and governed.
Monitor
Anomaly alerts, budget pacing watches, weekly auto-reports. Problems caught before they burn budget.
Improvado Agent · eTrusted
You
Show top 5 campaigns by performance this month
A
Top campaigns
| Campaign | Spend | ROAS |
|---|---|---|
| Brand — Exact | $4,200 | 8.1x |
| Non-Brand | $12,800 | 4.7x |
| Retargeting — 30d | $3,100 | 4.2x |
| Competitor | $8,400 | 3.1x |
| DSA — Blog | $2,600 | 2.8x |
5 campaigns · $31,100 total spend · avg 4.6x ROAS
You
Pause all ad groups below 1.5x ROAS
A
7 ad groups paused
Estimated savings: $12,400/mo
Works with
ClaudeChatGPTCursorGeminiAny MCP Client
Destinations
Send eTrusted data anywhere
Load normalized data to your preferred warehouse, BI tool, or cloud storage. Click any destination to see its integration guide.
- SOC 2 Type II
- Certified Security
- HIPAA
- Health Data Privacy
- GDPR
- EU Data Protection
- CCPA
- CA Privacy Standard
Compare
They extract data. Improvado deploys an agent.
Traditional tools move data from A to B. Improvado gives you an AI agent that reads, acts, and monitors — with eTrusted as one of 1,400+ data sources.
| Feature | Improvado | Supermetrics | Funnel.io | Fivetran |
|---|---|---|---|---|
| Data fields extracted | 200+ | ~90 | ~120 | ~80 |
| Total integrations | 1,400+ | ~150 | ~500 | ~300 |
| Cross-channel normalization (CDM) | ✓ Built-in | ✗ Manual | Basic mapping | ✗ Raw only |
| AI Agent access (MCP) | ✓ Read, Write, Monitor | ✗ | ✗ | ✗ |
| Data warehouse destinations | ✓ 16+ warehouses & BI tools | Sheets, Looker, BigQuery | BigQuery, Snowflake, Redshift | ✓ Broad warehouse support |
| Refresh frequency | Every 15 min | Scheduled triggers | Daily / 6hr | Every 15 min (premium) |
| SOC 2 Type II & HIPAA | ✓ | ✗ SOC 2 only | ✓ SOC 2 | ✓ |
| Best for | Teams that want an AI agent, not a pipeline | Small teams, spreadsheets | Mid-market, data teams | Engineering-led ELT pipelines |
Comparison based on publicly available documentation as of April 2026. Feature availability may vary by plan tier.
Customer stories
See all customer stories →
“Improvado saves about 90 hours per week and allows us to focus on data analysis rather than routine data aggregation, normalization, and formatting.”
Jeff Lee
Head of Social, Media Buy, Influencer & Marketing Data, ASUS
“Improvado's reporting tool effortlessly integrates all our marketing data so we can easily track users across their entire digital journey. This saves me and my team countless hours.”
Marc Cerniglio
Insights & Automation Manager, Chacka Marketing
Put an AI agent on your eTrusted today
Connect in minutes. Your agent starts reading, acting, and monitoring immediately.