Integrate AppTweak — App Store Optimization

Connect AppTweak and let AI agents query keyword rankings, competitor ASO metrics, and app store performance alongside paid acquisition data from 1,000+ sources.

SOC 2 Type II 1,000+ data sources Any warehouse or BI tool

Improvado Agent

Connected to AppTweak

Show me which keywords dropped in our iOS app rankings this week.

Your app lost positions on 12 keywords in the US store. 'Budget travel planner' fell from #8 to #14, 'cheap flights finder' dropped from #5 to #9. Combined search volume impact: 47K monthly searches.

Update our app metadata to recover those positions and alert me if any top-10 keyword drops below rank 15.

Metadata optimization queued for next release. Monitoring active on 23 top-10 keywords. You'll get alerts within 2 hours of rank changes beyond threshold.

Trusted by data-driven teams

1,000+

Integrations

200+

AppTweak Fields

99.9%

SLA Uptime

<5 min

Setup

SOC 2

Type II

Key Takeaways

Connect AppTweak ASO data automatically

Improvado connects to AppTweak's API to extract app store optimization metrics, keyword rankings, and competitor performance data. Our platform pulls data from both iOS App Store and Google Play Store analytics within AppTweak. Data updates automatically based on your schedule, capturing daily ranking changes and ASO performance shifts. No need to manually export reports or build custom API connections.

200+ metrics and dimensions Campaigns, ad groups, keywords, audiences, geo, device — all granularity levels from the AppTweak API

15-minute refresh cycles Near real-time sync with 99.9% SLA uptime. No stale dashboards.

Cross-channel normalization Marketing CDM unifies your data with 1,000+ sources into one schema. No manual mapping.

Any warehouse or BI tool Snowflake, BigQuery, Redshift, Databricks, Power BI, Tableau, Looker Studio

AI Agent access via MCP Query, write, and monitor AppTweak through Claude, ChatGPT, Cursor, or any MCP client

Enterprise-grade security SOC 2 Type II, HIPAA, GDPR, CCPA. Raw data never leaves your environment.

OAuth setup in under 5 minutes No API keys, no code, no developer setup. Schema changes handled automatically.

Zero ongoing maintenance Pagination, rate limits, API versioning — all managed. Your team focuses on analysis.

Integration Details

Unified mobile marketing analytics

AppTweak ASO data combines with your mobile advertising and user acquisition platforms through Improvado's Marketing Common Data Model. Keyword ranking improvements align with campaign performance from Apple Search Ads, Google Ads, and Facebook. This unified dataset reveals how ASO efforts impact paid acquisition costs and organic download rates. Analyze the relationship between app store visibility and overall mobile marketing ROI.

AppTweak API v3 · API key · daily sync · incremental

Schema Overview

Data objects and fields Improvado extracts from AppTweak

Object	Fields
App	app_id app_name category downloads revenue rating
Keyword	keyword search_volume difficulty rank traffic_share
Competitor	competitor_id competitor_name visibility_score keyword_overlap
Review	review_id rating sentiment date country

How it works

From connection to autonomous action in three steps

Connect

Connect your AppTweak account via API key from your account settings. Grant read access to app performance data and write access for metadata management. Connection validates in under 30 seconds.

Ask

Ask questions like 'Which competitors are ranking above us for our core keywords?' or 'What metadata changes improved our category ranking last month?' or 'Show me keyword opportunities with high volume and low competition.'

Act

The agent updates app store metadata fields, adds or removes tracked keywords, adjusts monitoring thresholds for rank changes, exports competitive intelligence reports, and queues A/B test variations for title and description optimization.

Use Cases

What teams ask their AI agent about AppTweak

Real prompts from enterprise marketing teams. The agent reads your data, answers in seconds, and takes action when you ask.

See how teams use Improvado →

Improvado Agent Analysis

Track keyword ranking improvements alongside paid search campaign performance

Your AI agent analyzes AppTweak data and delivers actionable insights — automatically, in seconds.

5 hrs → 15 min

Improvado Agent Cross-channel

Monitor competitor ASO strategies against your organic download trends

Your AI agent analyzes AppTweak data and delivers actionable insights — automatically, in seconds.

Manual → auto

Improvado Agent Reporting

Build mobile marketing dashboards combining ASO and paid acquisition metrics

Your AI agent analyzes AppTweak data and delivers actionable insights — automatically, in seconds.

3 hrs → 12 min

AI Agent Access

Your agent doesn't just read AppTweak — it optimizes mobile growth strategy

Read

Pulls keyword rankings across app stores, download attribution by keyword, competitor positioning data, search volume estimates, category rankings, metadata performance history, review sentiment scores, and conversion rate metrics for tracked keywords.

Write

Updates app metadata fields for optimization, adds keywords to tracking lists, configures rank monitoring rules, schedules metadata A/B tests, exports keyword research reports, and adjusts competitive tracking parameters.

Monitor

Watches for keyword rank drops beyond thresholds, competitor rank improvements on target keywords, category position changes, search volume shifts, new keyword opportunities matching your criteria, and metadata test result significance.

AI agents can query daily keyword ranking changes, analyze competitor visibility trends, and track organic download growth across iOS and Google Play. The agent combines AppTweak ASO data with paid search campaigns to identify which keywords drive the best cost-per-install across organic and paid channels.

Claude ChatGPT Cursor Gemini Any MCP Client

Explore MCP →

Improvado Agent · AppTweak

You

Which keywords are driving the most downloads for our travel app?

Top Keywords

Keyword	Rank	Download Share
cheap flights	#3	18.2%
travel planner	#7	14.7%
hotel deals	#5	12.3%
trip organizer	#11	8.9%
vacation packages	#9	7.4%

5 keywords · 61.5% total download share · avg rank #7

You

Add 'budget vacation planner' to our tracked keywords and monitor daily

Keyword tracking enabled

Current rank #23 · 8.9K monthly searches

Destinations

Send AppTweak data anywhere

Load normalized data to your preferred warehouse, BI tool, or cloud storage. Click any destination to see its integration guide.

Snowflake → BigQuery → Redshift → Databricks → Power BI → Tableau → Looker Studio → Google Sheets → Domo → Excel → Qlik → Amazon S3 → Metabase → Grafana → PostgreSQL → Azure SQL →

SOC 2 Type II: Certified Security

HIPAA: Health Data Privacy

GDPR: EU Data Protection

CCPA: CA Privacy Standard

Compare

They extract data. Improvado deploys an agent.

Traditional tools move data from A to B. Improvado gives you an AI agent that reads, acts, and monitors — with AppTweak as one of 1,000+ integrated sources.

Feature	Improvado	Supermetrics	Funnel.io	Fivetran
Data fields extracted	200+	~90	~120	~80
Total integrations	1,000+	~150	~500	~300
Cross-channel normalization (CDM)	✓ Built-in	✗ Manual	Basic mapping	✗ Raw only
AI Agent access (MCP)	✓ Read, Write, Monitor	✗	✗	✗
Data warehouse destinations	✓ 16+ warehouses & BI tools	Sheets, Looker, BigQuery	BigQuery, Snowflake, Redshift	✓ Broad warehouse support
Refresh frequency	Every 15 min	Scheduled triggers	Daily / 6hr	Every 15 min (premium)
SOC 2 Type II & HIPAA	✓	✗ SOC 2 only	✓ SOC 2	✓
Best for	Teams that want an AI agent, not a pipeline	Small teams, spreadsheets	Mid-market, data teams	Engineering-led ELT pipelines

Comparison based on publicly available documentation as of April 2026. Feature availability may vary by plan tier.

FAQ

Frequently asked questions

What AppTweak metrics can Improvado extract?

Improvado extracts keyword rankings, app store visibility scores, competitor analysis data, and ASO performance metrics from AppTweak. This includes ranking positions for tracked keywords, search volume estimates, and competitor keyword strategies. Download estimates and category rankings are also available through the integration.

Does the integration support both iOS and Android data?

Yes, the AppTweak integration extracts data from both iOS App Store and Google Play Store analytics. You get keyword rankings, competitor insights, and ASO metrics for both platforms. Data is clearly labeled by platform for separate analysis or combined mobile strategy reporting.

How often does AppTweak data refresh?

AppTweak data refreshes daily to capture the latest keyword ranking changes and competitor movements. ASO metrics update automatically, ensuring your dashboards reflect current app store performance. You can adjust refresh frequency based on how actively you monitor ASO campaigns.

Can I combine AppTweak data with mobile advertising platforms?

Yes, Improvado normalizes AppTweak ASO data alongside mobile advertising platforms like Apple Search Ads and Google Ads. This unified view shows how organic keyword rankings impact paid search costs and overall user acquisition efficiency. All platforms use consistent data formatting for easy cross-channel analysis.

What destinations work with AppTweak data?

AppTweak data loads into BigQuery, Snowflake, Redshift, and Azure warehouses. You can also connect directly to Tableau, Power BI, and Looker for ASO reporting and visualization. All destinations receive normalized data with consistent field names and formats.

How does AppTweak integration help with mobile marketing strategy?

AppTweak data reveals which ASO efforts drive the most organic visibility and downloads. Combined with paid advertising data, you can optimize the balance between organic and paid user acquisition. This insight helps reduce overall acquisition costs while improving app store discoverability.

Customer stories

See all customer stories →

“Improvado saves about 90 hours per week and allows us to focus on data analysis rather than routine data aggregation, normalization, and formatting.”

Jeff LeeHead of Social, Media Buy, Influencer & Marketing Data, ASUS

Read story →

“Improvado's reporting tool effortlessly integrates all our marketing data so we can easily track users across their entire digital journey. This saves me and my team countless hours.”

Marc CerniglioInsights & Automation Manager, Chacka Marketing

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