Adriver Integration

Adriver Data Integration | Display Advertising

Connect Adriver and let AI agents query campaign performance, creative metrics, and impression volumes alongside other display platforms.

SOC 2 Type II
1,000+ Data Sources
Any Warehouse or BI Tool
A
Improvado Agent
Connected to Adriver
Which Adriver campaigns had CTR above 2% last month, and what was the total spend?
Your top performers were Display Retargeting (2.8% CTR, $12,400 spend, 340 conversions) and Video Awareness (2.3% CTR, $18,200 spend, 210 conversions). Combined, these campaigns delivered 550 conversions at an average CPA of $55.64.
What's the conversion rate breakdown by banner format for those two campaigns?
Display Retargeting saw 300x250 banners convert at 4.2% while 728x90 leaderboards hit 3.1%. Video Awareness pre-roll ads converted at 2.9% and in-stream formats reached 1.8%, with pre-roll driving 68% of total video conversions.
Trusted by data-driven teams
DockerOMDhimsillyMattelASUSActivision
1,000+
Integrations
200+
Adriver Fields
99.9%
SLA Uptime
<5 min
Setup
SOC 2
Type II
Improvado Key Takeaways

Connect Adriver to your analytics stack

Improvado integrates with Adriver APIs to extract campaign performance, creative metrics, and audience data automatically. The connection pulls impression volumes, click-through rates, and conversion tracking without manual exports. Data flows into your warehouse on scheduled intervals, maintaining fresh insights for optimization decisions. Historical campaign data imports provide complete performance visibility across all Adriver activities.

200+ metrics and dimensions Campaigns, ad groups, keywords, audiences, geo, device — all granularity levels from the Adriver API
15-minute refresh cycles Near real-time sync with 99.9% SLA uptime. No stale dashboards.
Cross-channel normalization Marketing CDM unifies your data with 1,000+ sources into one schema. No manual mapping.
Any warehouse or BI tool Snowflake, BigQuery, Redshift, Databricks, Power BI, Tableau, Looker Studio
AI Agent access via MCP Query, write, and monitor Adriver through Claude, ChatGPT, Cursor, or any MCP client
Enterprise-grade security SOC 2 Type II, HIPAA, GDPR, CCPA. Raw data never leaves your environment.
OAuth setup in under 5 minutes No API keys, no code, no developer setup. Schema changes handled automatically.
Zero ongoing maintenance Pagination, rate limits, API versioning — all managed. Your team focuses on analysis.
Integration Details

Normalize Adriver data with other channels

The Marketing Common Data Model (MCDM) standardizes Adriver metrics alongside Google Ads, Facebook, and other platforms. Campaign dimensions, cost metrics, and conversion events align automatically for cross-channel analysis. Display advertising performance compares directly with search, social, and video campaigns. Attribution modeling becomes accurate when all touchpoints share consistent data structure.

Adriver API · API key · daily sync · full refresh
Schema Overview

Data objects and fields Improvado extracts from Adriver

Object Fields
Campaigns
campaign_id campaign_name status start_date end_date budget impressions clicks conversions
Banners
banner_id banner_name campaign_id format size creative_url impressions clicks ctr
Statistics
date campaign_id banner_id site_id impressions clicks conversions cost ctr cpc
Sites
site_id site_name site_url category impressions clicks conversions
Conversions
conversion_id timestamp campaign_id banner_id conversion_type value user_id
How it works

From connection to autonomous action in three steps

1

Connect

Authenticate Adriver via OAuth in under 5 minutes. Improvado normalizes your data across 1,000+ sources automatically.

2

Ask

Your AI agent queries Adriver in natural language. Trends, anomalies, cross-channel comparisons — one conversation.

3

Act

The agent pauses underperformers, adjusts settings, generates executive reports, and monitors anomalies — every action logged.

Use Cases

What teams ask their AI agent about Adriver

Real prompts from enterprise marketing teams. The agent reads your data, answers in seconds, and takes action when you ask.

See how teams use Improvado →
A
Improvado Agent Analysis

Analyze display campaign performance against search and social in unified dashboards

Your AI agent analyzes Adriver data and delivers actionable insights — automatically, in seconds.

5 hrs → 15 min
A
Improvado Agent Cross-channel

Optimize Adriver creative performance using cross-channel conversion and engagement data

Your AI agent analyzes Adriver data and delivers actionable insights — automatically, in seconds.

Manual → auto
A
Improvado Agent Reporting

Build executive reports combining Adriver spend with revenue from multiple touchpoints

Your AI agent analyzes Adriver data and delivers actionable insights — automatically, in seconds.

3 hrs → 12 min
AI Agent Access

Your agent doesn't just read Adriver — it ranks display creative

Read

The agent reads all Adriver campaign performance reports including impressions, clicks, CTR, conversions, viewability metrics, creative rotation data, banner format breakdowns, audience segment performance, placement analytics, and cost metrics across display, video, mobile, and native ad formats. It accesses historical trends, campaign hierarchies, and creative-level attribution data.

Write

The agent writes custom Adriver performance exports to your data warehouse, generates scheduled executive reports with creative benchmarks, and builds automated dashboards that combine Adriver display metrics with data from Google Ads, Facebook, and your CRM. It creates cross-channel attribution models and ROI summaries.

Monitor

The agent monitors Adriver campaigns for performance anomalies like sudden CTR drops, conversion rate spikes, or budget pacing issues, sending real-time alerts to Slack or email. It tracks creative fatigue by detecting declining engagement rates and triggers notifications when campaigns fall below your custom KPI thresholds or quality score benchmarks.

AI agents query impression volumes, click-through rates, creative performance, and conversion tracking from all Adriver campaigns. They can compare display performance against search and social channels, identify which creative formats drive conversions, and calculate true view-through attribution when combined with analytics data. Agents automatically flag underperforming placements and recommend creative optimizations based on engagement patterns.

Claude ChatGPT Cursor Gemini Any MCP Client
Improvado Agent · Adriver
You
Adriver campaigns with CTR above 2% last month
A
Query result
Campaign CTR Spend
Display Retargeting 2.8% $12,400
Video Awareness 2.3% $18,200
Mobile Banner Q1 2.1% $9,800
Rich Media Spring 2.5% $15,600
Native Content Feed 2.2% $11,300
Improvado connected Adriver → synced ads data
You
Conversion rate breakdown by banner format
A
Report exported
5 items · sent to Slack
Destinations

Send Adriver data anywhere

Load normalized data to your preferred warehouse, BI tool, or cloud storage. Click any destination to see its integration guide.

SOC
SOC 2 Type II Audited data management
H
HIPAA Healthcare compliance
EU
GDPR EU data protection
CA
CCPA California privacy
Compare

They extract data. Improvado deploys an agent.

Traditional tools move data from A to B. Improvado gives you an AI agent that reads, acts, and monitors — with Adriver as one of 1,000+ integrated sources.

Feature Improvado Supermetrics Funnel.io Fivetran
Data fields extracted 200+ ~90 ~120 ~80
Total integrations 1,000+ ~150 ~500 ~300
Cross-channel normalization (CDM) ✓ Built-in ✗ Manual ● Basic mapping ✗ Raw only
AI Agent access (MCP) ✓ Read, Write, Monitor
Data warehouse destinations ✓ 16+ warehouses & BI tools Sheets, Looker, BigQuery BigQuery, Snowflake, Redshift ✓ Broad warehouse support
Refresh frequency Every 15 min Scheduled triggers Daily / 6hr Every 15 min (premium)
SOC 2 Type II & HIPAA ✗ SOC 2 only ✓ SOC 2
Best for Teams that want an AI agent, not a pipeline Small teams, spreadsheets Mid-market, data teams Engineering-led ELT pipelines

Comparison based on publicly available documentation as of April 2026. Feature availability may vary by plan tier.

FAQ

Frequently asked questions

What Adriver metrics does Improvado extract?
Improvado pulls campaign performance, creative metrics, impression volumes, click data, and conversion tracking. The integration includes audience breakdowns, geographic performance, and cost information. Historical data extends back to your account's earliest campaigns.
How frequently does Adriver data update in my warehouse?
Data refreshes every 4 hours by default, with options for more frequent updates based on campaign volume. You can adjust refresh schedules to match reporting cadence and budget optimization needs. Recent campaign changes appear within 30 minutes.
Can I combine Adriver data with other advertising platforms?
Yes, the Marketing Common Data Model normalizes Adriver alongside Google Ads, Facebook, and 500+ other platforms. Campaign metrics and conversion data align automatically for unified analysis. Cross-platform attribution requires no manual data preparation.
Does the integration capture Adriver creative performance?
Creative-level metrics include impression delivery, click-through rates, and conversion performance by banner format. The integration tracks creative rotation, A/B test results, and audience engagement patterns. Video creative metrics include completion rates and engagement events.
What data warehouses support Adriver integration?
Improvado sends Adriver data to BigQuery, Snowflake, Redshift, Azure Synapse, and other major warehouses. Business intelligence tools like Tableau, Power BI, and Looker connect to processed data immediately. Both cloud and on-premise destinations are supported.
How does Improvado handle Adriver conversion tracking?
Conversion data includes goal completions, revenue attribution, and post-impression conversions from Adriver campaigns. The integration maps conversion events to standardized metrics for cross-platform analysis. Offline conversion data from CRM systems enhances attribution accuracy.