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Unify campaign performance, audience segments, and cross-channel metrics from Adobe Marketing Cloud. Deliver enterprise-grade analytics to any BI platform.
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Improvado connects to Adobe Marketing Cloud through secure API authentication to extract your enterprise marketing data automatically. The platform pulls campaign performance, audience segments, attribution data, and cross-channel metrics without manual exports. Data refreshes run on your preferred schedule with enterprise-grade reliability and monitoring. Your Adobe Marketing Cloud data flows directly to your data warehouse or BI platform without technical complexity.
Improvado normalizes Adobe Marketing Cloud data using the Marketing Common Data Model (MCDM) for consistent reporting across your entire marketing stack. Campaign performance metrics align with your other advertising platforms, CRM systems, and analytics tools using standardized field names. Enterprise-level attribution becomes actionable when Adobe data shares the same structure as your other marketing channels. Build comprehensive executive dashboards that include Adobe campaigns alongside all marketing investments.
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Connect and manage all your marketing data sources in one platform, both in the cloud or on-premise.
Connect multiple data sources and analyze them as if they were a single database.
Combine, map, and normalize data to produce a comprehensive data set surrounding your marketing activities.
You can use it directly with your favorite business intelligence tools, ingest it to econometric models and populate the enterprise data warehouse
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Auditing procedure that ensures secure management of data.
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Complies with Health Insurance Portability
and Accountability Act (HIPAA)
General Data Protection Regulation (GDPR) Certified
Complies with California Consumer Privacy Act (CCPA)
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A great customer service that always tries to be helpful with a "how can we make it" approach. They understand your needs, provide all relevant solutions to successfully implement them, and make your job done.
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A great customer service that always tries to be helpful with a "how can we make it" approach. They understand your needs, provides all relevant solutions to successfully implement them, and make your job done.
If you consider hiring Improvado, you are also a hiring team that supports you to achieve your goals to become a more data-driven company.
Improvado is helping us to aggregate our paid marketing data from multiple channels and present it in a meaningful way. We are more efficient with reporting our campaign results and have better ideas about what's going on easily.
Professional, responsive and willing to go the extra mile to help. They are a solution to connect to most advertising platforms and provide a multitude of metrics from these platforms
They are willing to go the extra mile to attend to your query and help to the best they can.
Helping to connect to various advertising platform such as Google Ads, Facebook, DV360, Trade Desk.
They are a solution to connect to most advertising platform and provide a multitude of metrics from these platforms
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