Creative Analytics: AI-Assisted Custom Tags

Custom tags in Creative Analytics Intelligence can now be filled in by AI, so you keep the vocabulary and the classifier does the volume.

• Manage tags. One panel for every tag, with single-select and multi-select types, coverage for each tag, and CSV export.
• AI prompt. Give a tag a plain-language question, for example "What offer, if any, is shown in the creative?", and the next pipeline run assigns a value to every creative.
• Review before saving. Values are marked saved, AI-suggested, or pending, so you can check AI suggestions before they are committed.
• Re-tag now. Start re-tagging immediately instead of waiting for the next run, and see its status. Re-tagging controls are rolling out, starting with new customers.

Learn more in Custom tags management and How your creatives get tagged.