Integrate Yext and Instagram data into a single marketing dashboard

With Improvado you can merge marketing data from Yext and Instagram on a single dashboard. Our advanced cross-channel normalization system allows you to turn raw data into actionable insights.

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Centralize

Connect Yext and Instagram to Improvado in several clicks.

Combine

Improvado normalizes raw data and channels it in your visualization platform

Analyse

Get fresh and highly granular insights on your marketing efforts from custom dashboards

Use cases

Streamlining data from Yext

Yext is a data management platform designed to track your business’ location-related information on multiple directories. With Yext, companies can learn what matters the most for their customers and answer all their questions to increase time on site and decrease bounce rate. Additionally, it allows you to manage all location listings and deal with customer reviews in search engines. Improvado extracts all data from Yext through the API connector, then normalizes and aggregates it in your data warehouse. You can also streamline transformed data to your BI tool to get more granular insights and create detailed marketing reports.

Streamlining data from Instagram

Instagram is a powerful marketing platform that allows you to establish a brand presence and promote your product to your target audience. Instagram Organic gives you the ability to target people based on their interests. It uses a powerful algorithm to provide highly relevant and targeted people with information regarding a business or brand.As for paid ads, Instagram’s API allows you to measure performance and collect various metrics for every CPC marketing campaign and creative. Our connector uses data automation to take the data from both organic and paid Instagram channels and bring it together in one place so that you can connect the dots and get a real picture of your marketing efforts.

FAQ

Streamlining data from Yext

Yext is a data management platform designed to track your business’ location-related information on multiple directories. With Yext, companies can learn what matters the most for their customers and answer all their questions to increase time on site and decrease bounce rate. Additionally, it allows you to manage all location listings and deal with customer reviews in search engines. Improvado extracts all data from Yext through the API connector, then normalizes and aggregates it in your data warehouse. You can also streamline transformed data to your BI tool to get more granular insights and create detailed marketing reports.

Streamlining data from Instagram

Instagram is a powerful marketing platform that allows you to establish a brand presence and promote your product to your target audience. Instagram Organic gives you the ability to target people based on their interests. It uses a powerful algorithm to provide highly relevant and targeted people with information regarding a business or brand.As for paid ads, Instagram’s API allows you to measure performance and collect various metrics for every CPC marketing campaign and creative. Our connector uses data automation to take the data from both organic and paid Instagram channels and bring it together in one place so that you can connect the dots and get a real picture of your marketing efforts.

Streamlining data from Instagram

Instagram is a powerful marketing platform that allows you to establish a brand presence and promote your product to your target audience. Instagram Organic gives you the ability to target people based on their interests. It uses a powerful algorithm to provide highly relevant and targeted people with information regarding a business or brand.As for paid ads, Instagram’s API allows you to measure performance and collect various metrics for every CPC marketing campaign and creative. Our connector uses data automation to take the data from both organic and paid Instagram channels and bring it together in one place so that you can connect the dots and get a real picture of your marketing efforts.

Instagram integration with other services

How dashboards improve the analysis process

Advanced data visualization tools offer detailed dashboards that connect Yext and Instagram data in a one-piece representation of your marketing performance. With custom dashboards you can:

  • Compare data about your leads from Instagram and Yext to get a deep understanding of the customer journey
  • Get rid of data discrepancies between two sources with our Marketing Common Data Model (MCDM) algorithms
  • Get extensive information about your users to precisely identify your target audience

Frequently asked questions

Why Integrate Yext and Instagram?

Joining Yext and Instagram allows for new capabilities of your marketing analysis. With these data merged in your visualization tool, you can uncover new insights and better understand what drives your new clients towards your product.

What is Improvado?

Improvado is a full-cycle ETL solution that provides businesses with more insights into their marketing efforts and ensures marketing data granularity. We are experts in integrating Yext and Instagram. Improvado streamlines your marketing data from any ad channel right into your warehouse or directly into a data visualization tool. Marketing has never been so optimized before.

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Analyze Instagram and Yext data in a single tool

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