Integrate Yext and HubSpot data into a single marketing dashboard

With Improvado you can merge marketing data from Yext and HubSpot on a single dashboard. Our advanced cross-channel normalization system allows you to turn raw data into actionable insights.

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Centralize

Connect Yext and HubSpot to Improvado in several clicks.

Combine

Improvado normalizes raw data and channels it in your visualization platform

Analyse

Get fresh and highly granular insights on your marketing efforts from custom dashboards

Use cases

Streamlining data from Yext

Yext is a data management platform designed to track your business’ location-related information on multiple directories. With Yext, companies can learn what matters the most for their customers and answer all their questions to increase time on site and decrease bounce rate. Additionally, it allows you to manage all location listings and deal with customer reviews in search engines. Improvado extracts all data from Yext through the API connector, then normalizes and aggregates it in your data warehouse. You can also streamline transformed data to your BI tool to get more granular insights and create detailed marketing reports.

Streamlining data from HubSpot

HubSpot is an all-in-one marketing solution that serves as a CRM, CMS Hub, Sales Hub, and Marketing Hub. It offers tools that help you manage blogs, SEO, social media, web analytics, and marketing automation. With Improvado, you can extract data about your conversions and prospects from HubSpot and streamline this data to your marketing dashboard. Visualizing data about your leads informs you about where they come from, what factors influenced the conversion, and what advertising strategies successfully attract the majority of your clients.

  1. HubSpot documentation
  2. HubSpot and Improvado integration
  3. Improvado data dictionary

FAQ

Streamlining data from Yext

Yext is a data management platform designed to track your business’ location-related information on multiple directories. With Yext, companies can learn what matters the most for their customers and answer all their questions to increase time on site and decrease bounce rate. Additionally, it allows you to manage all location listings and deal with customer reviews in search engines. Improvado extracts all data from Yext through the API connector, then normalizes and aggregates it in your data warehouse. You can also streamline transformed data to your BI tool to get more granular insights and create detailed marketing reports.

Merging Yext data with other connectors

Streamlining data from HubSpot

HubSpot is an all-in-one marketing solution that serves as a CRM, CMS Hub, Sales Hub, and Marketing Hub. It offers tools that help you manage blogs, SEO, social media, web analytics, and marketing automation. With Improvado, you can extract data about your conversions and prospects from HubSpot and streamline this data to your marketing dashboard. Visualizing data about your leads informs you about where they come from, what factors influenced the conversion, and what advertising strategies successfully attract the majority of your clients.

  1. HubSpot documentation
  2. HubSpot and Improvado integration
  3. Improvado data dictionary

Hubspot integration with other services

Streamlining data from HubSpot

HubSpot is an all-in-one marketing solution that serves as a CRM, CMS Hub, Sales Hub, and Marketing Hub. It offers tools that help you manage blogs, SEO, social media, web analytics, and marketing automation. With Improvado, you can extract data about your conversions and prospects from HubSpot and streamline this data to your marketing dashboard. Visualizing data about your leads informs you about where they come from, what factors influenced the conversion, and what advertising strategies successfully attract the majority of your clients.

  1. HubSpot documentation
  2. HubSpot and Improvado integration
  3. Improvado data dictionary

Hubspot integration with other services

How dashboards improve the analysis process

Advanced data visualization tools offer detailed dashboards that connect Yext and HubSpot data in a one-piece representation of your marketing performance. With custom dashboards you can:

  • Compare data about your leads from HubSpot and Yext to get a deep understanding of the customer journey
  • Get rid of data discrepancies between two sources with our Marketing Common Data Model (MCDM) algorithms
  • Get extensive information about your users to precisely identify your target audience

Frequently asked questions

Why Integrate Yext and HubSpot?

Joining Yext and HubSpot allows for new capabilities of your marketing analysis. With these data merged in your visualization tool, you can uncover new insights and better understand what drives your new clients towards your product.

What is Improvado?

Improvado is a full-cycle ETL solution that provides businesses with more insights into their marketing efforts and ensures marketing data granularity. We are experts in integrating Yext and HubSpot. Improvado streamlines your marketing data from any ad channel right into your warehouse or directly into a data visualization tool. Marketing has never been so optimized before.

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Analyze HubSpot and Yext data in a single tool