Link Yext and Google Business Profile Google My Business data to Improvado with just a few clicks.
Improvado normalizes raw data and channels it in your visualization platform
Get fresh and highly granular insights on your marketing efforts from custom dashboards
Yext is a digital knowledge management platform that enables businesses to manage and synchronize location, product, and service data across multiple online directories and channels. With features like real-time data updates and AI-driven search capabilities, it addresses the critical issue that 89% of marketers face: inconsistent data causing misalignment across teams and platforms. For example, Yext’s Knowledge Graph centralizes information, reducing errors and improving customer experience by ensuring accurate details everywhere.
Additionally, Yext integrates smoothly with tools like Improvado, enhancing data analytics workflows. This integration delivers a 5× faster time-to-insight by automating data aggregation and providing unified reporting dashboards. By combining Yext’s precise data management with Improvado’s robust analytics, organizations can achieve greater operational efficiency and data-driven decision-making.
Google Business Profile (formerly Google My Business) is a free platform that helps businesses manage their online presence across Google Search and Maps. It provides a centralized location to update contact details, hours, photos, and respond to customer reviews. Having an accurate profile can increase local visibility and attract more foot traffic or inquiries.
By maintaining a complete and current profile, businesses can improve their search rankings and build trust with potential customers. Integration with Improvado further streamlines data synchronization, eliminating 99% of discrepancies in reporting and analytics. This ensures accurate insights, enabling smarter decision-making and sustained growth.
The Yext + Google Business Profile dashboard provides a centralized view for managing your online presence across Google My Business listings. It reduces procurement complexity by 85%, allowing teams to coordinate efforts efficiently. Real-time updates ensure information accuracy across locations. Detailed analytics offer insights into customer interactions, helping to refine local strategies. Automated alerts notify users of profile changes or reviews, streamlining reputation management.
Yext connects directly to your Google Business Profile, allowing you to manage and update your business information across Google Search and Maps from a single dashboard.
This integration improves local search accuracy, enhances customer engagement, and streamlines reputation management by syncing updates instantly to Google.
After linking your Google Business Profile, you authenticate access in Yext and configure which data fields to sync, with Improvado offering additional data aggregation to monitor performance across platforms.
Updates typically sync within minutes, ensuring your business info and reviews remain current; Improvado can further consolidate this data into comprehensive marketing reports.
Yes, Yext supports bulk management of multiple locations, letting you update Google Business Profiles at scale while Improvado helps analyze location-level data for better insights.