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With Improvado you can merge marketing data from Yext and Adroll on a single dashboard. Our advanced cross-channel normalization system allows you to turn raw data into actionable insights.
Connect Yext and Adroll to Improvado in several clicks.
Improvado normalizes raw data and channels it in your visualization platform
Get fresh and highly granular insights on your marketing efforts from custom dashboards
Yext is a data management platform designed to track your business’ location-related information on multiple directories. With Yext, companies can learn what matters the most for their customers and answer all their questions to increase time on site and decrease bounce rate. Additionally, it allows you to manage all location listings and deal with customer reviews in search engines. Improvado extracts all data from Yext through the API connector, then normalizes and aggregates it in your data warehouse. You can also streamline transformed data to your BI tool to get more granular insights and create detailed marketing reports.
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Adroll is a retargeting and prospecting platform for advertisers. It offers marketing teams retargeting products for cross-platform advertising. Its marketing platform enables businesses to use their own website data about consumer behavior to create personalized ad campaigns. Adroll publishes ad campaigns to over 500 ad platforms, tracks their performance, and helps identify new markets for promotion.Improvado integrates with Adroll via REST API and extracts all data about the marketing performance of your launched campaigns. With all information about your marketing efforts in one place, you can visualize them with BI tools to get more actionable insights and find your weak spots.
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Advanced data visualization tools offer detailed dashboards that connect Yext and Adroll data in a one-piece representation of your marketing performance. With custom dashboards you can:
Joining Yext and Adroll allows for new capabilities of your marketing analysis. With these data merged in your visualization tool, you can uncover new insights and better understand what drives your new clients towards your product.
Improvado is a full-cycle ETL solution that provides businesses with more insights into their marketing efforts and ensures marketing data granularity. We are experts in integrating Yext and Adroll. Improvado streamlines your marketing data from any ad channel right into your warehouse or directly into a data visualization tool. Marketing has never been so optimized before.
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