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Unify Your Data for Smarter Campaigns and Enhanced Customer Targeting with Yext + Adroll Integration
Unite Yext and Adroll analytics in Improvado with minimal effort.
Improvado normalizes raw data and channels it in your visualization platform
Get fresh and highly granular insights on your marketing efforts from custom dashboards
Yext is a digital knowledge management platform that enables businesses to manage and synchronize their public facts across multiple channels, including search engines, maps, and voice assistants. Its centralized dashboard allows teams to update location data, menus, and event details in real time, reducing inconsistencies that typically lead to customer confusion. Given that marketing teams spend 20-40% of their time on reporting, Yext’s automated analytics tools help streamline data collection and performance tracking, minimizing manual efforts.
Yext’s API integrations facilitate seamless connection with CRM and analytics systems, enhancing data accuracy and operational efficiency. For example, integrating Yext with Improvado accelerates data aggregation and visualization, resulting in 5× faster time-to-insight. This integration empowers data teams to focus more on strategic analysis rather than data wrangling, optimizing resource allocation and decision-making speed.
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AdRoll is a digital advertising platform that helps businesses execute targeted, data-driven marketing campaigns across multiple channels. By leveraging audience insights and real-time data, it increases ad relevance and improves return on ad spend, driving higher conversion rates.
Integrating AdRoll with Improvado streamlines data management, reducing weekly reconciliation from 8 hours to 30 minutes. This integration enables marketing teams to focus more on strategy and less on manual reporting, enhancing overall efficiency.
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The Yext + AdRoll dashboard offers a centralized view of your digital marketing efforts, combining location data with targeted advertising metrics. Users can track campaign performance, monitor local listings, and manage budget allocation all in one place. The dashboard cuts audit prep time by 60%, simplifying data gathering and reporting for marketing teams.
The Yext + Adroll integration connects Yext’s location data with Adroll’s advertising platform to enhance targeted ad campaigns based on accurate business information.
You start by linking your Yext account to Adroll and configuring data sync settings; tools like Improvado can simplify this process by automating data extraction and transfer.
This integration ensures your ad targeting uses the most current location data, boosting campaign relevance and improving ROI through consistent business information.
Data sync frequency depends on your setup, but using platforms like Improvado allows near real-time updates, keeping ad campaigns aligned with the latest business details.
Yes, Improvado streamlines data aggregation and transformation, making it easier to maintain consistent and accurate data flows between Yext and Adroll for better marketing insights.
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