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With Improvado you can merge marketing data from Yext and SEMrush on a single dashboard. Our advanced cross-channel normalization system allows you to turn raw data into actionable insights.
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Connect Yext and SEMrush to Improvado in several clicks.
Improvado normalizes raw data and channels it in your visualization platform
Get fresh and highly granular insights on your marketing efforts from custom dashboards
Yext is a data management platform designed to track your business’ location-related information on multiple directories. With Yext, companies can learn what matters the most for their customers and answer all their questions to increase time on site and decrease bounce rate. Additionally, it allows you to manage all location listings and deal with customer reviews in search engines. Improvado extracts all data from Yext through the API connector, then normalizes and aggregates it in your data warehouse. You can also streamline transformed data to your BI tool to get more granular insights and create detailed marketing reports.
SEMrush is an online visibility management and content marketing tool. With SEMrush, you can track your website’s organic traffic data, gather and analyze keywords, analyze competitors, and much more.From our side, we offer an SEMrush connector that allows you to store all of the previously mentioned data in your data warehouse. With normalized data, you can compare it with insights from other sources. For example, comparing Google Search Console and SEMrush data will show you the weak spots of your website and its content. Get a comprehensive picture of your website performance with a SEMrush connector.
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Advanced data visualization tools offer detailed dashboards that connect Yext and SEMrush data in a one-piece representation of your marketing performance. With custom dashboards you can:
Joining Yext and SEMrush allows for new capabilities of your marketing analysis. With these data merged in your visualization tool, you can uncover new insights and better understand what drives your new clients towards your product.
Improvado is a full-cycle ETL solution that provides businesses with more insights into their marketing efforts and ensures marketing data granularity. We are experts in integrating Yext and SEMrush. Improvado streamlines your marketing data from any ad channel right into your warehouse or directly into a data visualization tool. Marketing has never been so optimized before.
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