Connect Instagram Ads to Grafana Without SQL

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What is Instagram Ads?

Instagram Ads is a powerful advertising platform that allows large enterprises to reach their target audience effectively. With its visually-engaging content and extensive user base, Instagram Ads helps businesses create brand awareness, generate leads, and drive sales. By utilizing Instagram's advanced targeting capabilities, companies can deliver personalized and relevant ads to their audience, resulting in higher engagement and conversions.

What is Grafana?

Grafana is an open-source data visualization and monitoring tool that enables enterprises to analyze and understand their data effectively. With its customizable dashboards, Grafana allows businesses to gain valuable insights and make data-driven decisions. Companies can leverage Grafana's extensive library of plugins and integrations to connect with various data sources, enabling them to centralize their marketing and sales data for better analysis and reporting.

Connecting Instagram Ads to Grafana

Connecting Instagram Ads to Grafana can be achieved through several methods:

  • Using Grafana's native data connectors, such as the JSON data source, to import data from Instagram Ads API.
  • Developing a custom data connector for Grafana to connect directly to Instagram Ads API, allowing for seamless data import and synchronization.
  • Utilizing third-party tools or middleware to extract, transform, and load data from Instagram Ads to Grafana. This approach typically involves exporting data from Instagram Ads, processing it, and then importing it to Grafana.
  • Integrating with a comprehensive marketing analytics platform like Improvado that can easily handle data extraction, transformation, and normalization, providing a complete data pipeline from Instagram Ads to Grafana.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst

Connecting Instagram Ads to Grafana with Improvado

Improvado is the ideal solution for connecting Instagram Ads to Grafana, as it covers the entire data pipeline, from extraction to visualization. With Improvado, businesses can automatically extract metrics and dimensions from Instagram Ads, transform and normalize the data, and then seamlessly import it into Grafana. This simplifies the entire process, eliminates the need for manual data handling, and ensures data accuracy and consistency.

Furthermore, Improvado allows for easy scalability and customization, catering to the complex needs of large enterprises. Its robust architecture can handle large volumes of data, ensuring optimal performance and reliability. In addition, Improvado's dedicated customer support ensures any issues are resolved quickly and efficiently.

Summary of connection Instagram Ads to Grafana

In summary, connecting Instagram Ads and Grafana is an essential step for enterprises looking to centralize their marketing and sales data, enabling them to make data-driven decisions effectively. By using Improvado, businesses can streamline the entire process, ensuring scalability, customization, and high-quality customer support. Furthermore, Improvado's ability to process large volumes of data and centralize all marketing data sources makes it the perfect solution for connecting Instagram Ads to Grafana. To learn more about how Improvado can help your business, book a call with an expert today.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
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