August 2024
New API integrations 🧩
We have added one new data source with the following report type:
Samsung DSP
- Trader Delivery All report type
API changes ⚙️
Apple Search Ads
We have upgraded our Apple Search Ads API to v5. For more information, see Apple Search Ads API documentation.
We have upgraded our Facebook API to v19. For more information, see Facebook API documentation.
This change affects the following data sources:
- Facebook Ads
- Facebook Pages
- Instagram Hashtag
- Instagram Organic
- Instagram Webhooks
Amazon Ad Server
Please note that Amazon Ad Server will be sunset in Q4 2024. For more information, see the Amazon Ads API documentation.
On October 1, 2024, the ability to create new campaigns, placements, and tag managers will be disabled.
New Report Types 📊
The following report types are available starting this month:
Amazon Advertising
- Bounce Rate Store Insights report type
- Dwell Time Store Insights report type
- Invoice Details report type
- Keywords Sponsored Display report type
- Orders Store Insights report type
- Sales Store Insights report type
- Store Quality Insights report type
- Stores Entity report type
- Units Store Insights report type
- Views Store Insights report type
- Visits Store Insights report type
Mountain
- First Touch report type
Hubspot
- Owners Entity report type
The Trade Desk API
- Campaign Frequency Configs Entity report type
- Ad Group Frequency Configs Entity report type
SEMrush
- Projects Entity report type
- Organic Visibility By Campaign report type
- Campaigns Entity report type
Skai API (Kenshoo V3 API)
- Campaign By Device report type
Check Improvado Data Dictionary to see detailed information about these and other report types and their metrics.
Azure Data Lake is available for data load!
We are thrilled to announce a new destination - Azure Data Lake!
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Introducing our updated User Interface 🎉
- The Data Sources menu item was removed. Data Sources page is now available via the Make a new connection button on the Connections page.
- Log out button was moved to the Account Settings page.
Expanded alerting frequency for compliance violations
This parameter specifies how often a rule will be executed to check for any violations that trigger notifications.
We expanded number of options to monthly and quarterly timelines.
Self-serve Data Transformation
Explore how you can simplify data modeling with an intuitive, step-by-step flow that enhances self-service, streamlines recipe management, and automates model updates.
✅ Key Features:
- Blend data across multiple data sources
- Apply custom formulas on any dimension
- Filter data
Every step is powered by AI, enabling a seamless user experience.
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