Documentation

Monthly update

August 2024

New API integrations 🧩

We have added one new data source with the following report type:

Samsung DSP

API changes ⚙️

Apple Search Ads

We have upgraded our Apple Search Ads API to v5. For more information, see Apple Search Ads API documentation.

Facebook

We have upgraded our Facebook API to v19. For more information, see Facebook API documentation.

This change affects the following data sources:

  • Facebook Ads
  • Facebook Pages
  • Instagram Hashtag
  • Instagram Organic
  • Instagram Webhooks

Amazon Ad Server

Please note that Amazon Ad Server will be sunset in Q4 2024. For more information, see Amazon Ad Server API documentation.

On October 1, 2024, the ability to create new campaigns, placements, and tag managers will be disabled.

New Report Types 📊

The following report types are available starting this month:

Amazon Advertising

Mountain

Hubspot

The Trade Desk API

SEMrush

Skai API (Kenshoo V3 API)

Check Improvado Data Dictionary to see detailed information about these and other report types and their metrics.

Data Load

Azure Data Lake is available for data load!

August 29, 2024

We are thrilled to announce a new destination - Azure Data Lake!

Data Extraction
User Settings

Introducing our updated User Interface 🎉

August 25, 2024
  • The Data Sources menu item was removed. Data Sources page is now available via the Make a new connection button on the Connections page.
  • Log out button was moved to the Account Settings page.
Marketing Data Governance

Expanded alerting frequency for compliance violations

August 23, 2024

This parameter specifies how often a rule will be executed to check for any violations that trigger notifications.

We expanded number of options to monthly and quarterly timelines.

Data Transformation

Self-serve Data Transformation

August 14, 2024

Explore how you can simplify data modeling with an intuitive, step-by-step flow that enhances self-service, streamlines recipe management, and automates model updates.

Key Features:

  • Blend data across multiple data sources
  • Apply custom formulas on any dimension
  • Filter data

Every step is powered by AI, enabling a seamless user experience.

☶ On this page
Description