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Connect Facebook Ads and Salesforce for unified data that boosts targeting and streamlines campaign results.
Integrate Facebook Ads and Salesforce into Improvado in minutes, not hours.
Improvado normalizes raw data and channels it in your visualization platform
Get fresh and highly granular insights on your marketing efforts from custom dashboards
Facebook Ads is an advertising platform that enables businesses to create, manage, and optimize paid campaigns across Facebook’s extensive user base. It offers detailed targeting options such as demographics, interests, and behaviors, allowing advertisers to reach specific audiences. Features like A/B testing, customizable ad formats, and real-time performance metrics help refine strategies for better ROI. However, 89% of marketers say inconsistent data causes misalignment between teams, impacting campaign effectiveness and decision-making.
Integrating Facebook Ads data with tools like Improvado addresses these challenges by consolidating metrics into a unified dashboard. This integration reduces reporting time by 75%, enabling marketers to quickly analyze cross-channel performance and adjust budgets accordingly. With automated data aggregation and error reduction, teams can overcome data inconsistencies to optimize campaigns with greater precision and speed.
Salesforce is a cloud-based customer relationship management (CRM) platform designed to help organizations streamline sales, service, and marketing processes. By centralizing customer data, companies gain clearer insights into client behaviors, improving decision-making and boosting customer satisfaction.
Its scalable tools support businesses of all sizes, enabling efficient lead tracking and personalized engagement. Integrating with Improvado, Salesforce connects 500+ sources, simplifying data aggregation and enhancing reporting accuracy for better strategic planning.
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This dashboard integrates Facebook Ads with Salesforce, providing a clear overview of campaign performance and lead management. It reduces procurement complexity by 85%, streamlining data flow between platforms for better decision-making.
Facebook Ads data can be synced directly into Salesforce using connectors like Improvado, which automates importing ad metrics and lead data for streamlined campaign tracking.
Integrating Facebook Ads with Salesforce enables businesses to connect ad performance with CRM data, improving lead management and providing clearer ROI insights.
Setup typically involves authorizing Facebook and Salesforce accounts in a tool like Improvado, then mapping the relevant data fields to ensure accurate syncing of campaign and lead information.
You can sync metrics such as impressions, clicks, spend, and lead details, allowing Salesforce to reflect real-time ad engagement and lead generation data.
Yes, Improvado supports custom data mapping and transformation, enabling businesses to tailor how Facebook Ads data appears in Salesforce for better analysis.
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