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Unify Your Campaign Data for Clearer Insights and Smarter Google Ads Performance with Buzzoola
Bridge Buzzoola and Google Ads data to Improvado in just a few steps.
Improvado normalizes raw data and channels it in your visualization platform
Get fresh and highly granular insights on your marketing efforts from custom dashboards
Buzzoola is an influencer marketing platform designed to help brands identify, manage, and analyze influencer campaigns with precision. It offers advanced audience segmentation, real-time performance tracking, and automated workflow tools, addressing a critical gap where 64% of marketers lack tools to measure true ROI. By integrating vast social data streams, Buzzoola enables granular insights into engagement metrics and campaign attribution, ensuring data-driven decision-making.
The platform’s seamless integration with Improvado further enhances efficiency by eliminating 90% of marketing-related IT tickets, streamlining data aggregation and reporting processes. This synergy allows marketing teams to focus on strategic optimization rather than manual data handling, making Buzzoola a technically robust solution for complex influencer marketing ecosystems.
Google Ads is an online advertising platform that enables businesses to create and manage pay-per-click campaigns across search, display, and video networks. It helps companies reach targeted audiences efficiently, driving website traffic and increasing sales by placing ads where potential customers are actively searching.
By integrating Google Ads with Improvado, businesses can streamline their reporting processes, reducing weekly reconciliation from 8 hours to 30 minutes. This integration offers clearer insights into campaign performance, allowing for faster decision-making and improved return on investment.
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The Buzzoola + Google Ads dashboard provides a comprehensive view of your campaign performance in one place. Designed for efficiency, it cuts audit prep time by 60%, allowing you to focus on strategy rather than data gathering. Real-time metrics update continuously, offering clear insights into spend, clicks, and conversions. Customizable widgets enable tailored reporting, so you can monitor KPIs that matter most to your business.
You can connect Buzzoola to Google Ads by linking your accounts through Buzzoola’s dashboard and authorizing access; tools like Improvado can simplify data aggregation during this process.
Integration enables streamlined campaign management and consolidated reporting, helping businesses optimize ad spend and improve ROI by analyzing data from both platforms together.
Data sync occurs via API connections that update campaign metrics and performance stats regularly; Improvado enhances this by centralizing cross-channel data into unified dashboards.
Yes, Buzzoola’s reporting tools allow customization of metrics and visuals, and with Improvado, you can further tailor reports by integrating additional data sources.
Basic technical knowledge helps, but the integration process is user-friendly; platforms like Improvado offer managed services to handle complex data flows if needed.
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