Merge Airtable and Hubspot data streams into Improvado seamlessly.
Improvado normalizes raw data and channels it in your visualization platform
Get fresh and highly granular insights on your marketing efforts from custom dashboards
Airtable is a cloud-based collaboration platform that merges the familiarity of spreadsheets with the flexibility of relational databases. It allows teams to create customizable workspaces featuring tables, attachments, checkboxes, and links between records, enabling complex data management without extensive technical knowledge. For example, marketing teams can track campaigns, assets, and outreach efforts within a single base, reducing manual data entry and errors. According to industry data, teams spend 20-40% of their time on reporting, which Airtable streamlines by providing real-time updates and visual dashboards. Its integrations with tools like Slack, Gmail, and custom APIs facilitate automated workflows, enhancing operational efficiency.
With its flexible API and automation capabilities, Airtable integrates smoothly into existing tech stacks, supporting structured data analysis and project tracking. This reduces manual intervention and accelerates decision-making processes. For teams using Improvado, connecting Airtable as part of their data pipeline eliminates 90% of marketing-related IT tickets by automating data synchronization and report generation, freeing technical resources for more strategic initiatives. Overall, Airtable offers a technically detailed yet user-friendly environment that centralizes data while maintaining adaptability for diverse industry needs.
HubSpot is an all-in-one inbound marketing, sales, and customer service platform designed to help businesses attract, engage, and delight customers. By centralizing tools like CRM, email marketing, and analytics, it streamlines workflows and improves team collaboration, boosting overall efficiency.
Companies using HubSpot often see increased lead conversion and enhanced customer retention through data-driven insights. Integrated with Improvado, it eliminates 99% of discrepancies, ensuring accurate reporting and clearer decision-making.
Integrate Airtable with HubSpot to create a centralized dashboard that tracks sales pipelines and marketing campaigns in real time. This combined view cuts audit prep time by 60%, offering clear insights into data accuracy and workflow efficiency. Customize your dashboard widgets to display key metrics from both platforms, ensuring your team stays informed and aligned without switching between tools.
You can connect Airtable and HubSpot using Improvado’s platform, which simplifies data mapping and automates syncing without coding.
The integration ensures real-time data updates, streamlines marketing workflows, and enhances customer insights by combining Airtable’s flexible databases with HubSpot’s CRM capabilities.
Data sync occurs through Improvado’s connectors, which push updates bidirectionally at scheduled intervals, maintaining consistency across both platforms.
Yes, Improvado allows you to map specific Airtable columns to corresponding HubSpot properties, tailoring the integration to your business needs.
No coding is necessary; Improvado provides a user-friendly interface to manage and monitor your Airtable-HubSpot integration easily.