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Streamline your workflow with unified data, connecting Airtable and Salesforce for smarter decision-making.
Integrate Airtable and Salesforce into Improvado in minutes, not hours.
Improvado normalizes raw data and channels it in your visualization platform
Get fresh and highly granular insights on your marketing efforts from custom dashboards
Airtable is a cloud-based collaboration platform that merges the familiarity of spreadsheets with the flexibility of a database. It enables teams to organize complex data through customizable tables, such as project trackers, content calendars, or inventory lists, with features like linked records, attachments, and rich field types. For instance, marketing teams can track campaign performance while integrating images, URLs, and status updates within a single interface. In an industry where 89% of marketers report that inconsistent data hampers alignment, Airtable’s real-time collaboration and version control help prevent discrepancies and streamline workflows.
Furthermore, Airtable’s integrations with tools like Slack, Zapier, and Improvado facilitate automated data synchronization, reducing manual entry. Its API allows advanced customization for analytics and reporting, significantly decreasing routine tasks—by up to 60%, according to user feedback. This technical flexibility supports cross-departmental projects, ensuring data consistency and operational efficiency across distributed teams.
Salesforce is a cloud-based customer relationship management (CRM) platform designed to help organizations streamline sales, service, and marketing operations. By centralizing customer data, it improves collaboration and drives informed decision-making across teams.
Businesses benefit from enhanced customer insights and scalable tools that adapt to changing needs. Integrated with Improvado, Salesforce handles unlimited data volumes with sub-second loading times, ensuring fast, reliable access to critical analytics.
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This dashboard integrates Airtable and Salesforce data to provide a clear overview of your procurement and sales activities. It reduces procurement complexity by 85%, helping teams focus on key metrics without sifting through multiple platforms.
The integration connects Airtable's flexible database with Salesforce's CRM to sync records like leads and contacts in real-time, ensuring data consistency across platforms.
This integration streamlines workflows by combining Airtable’s customizable views with Salesforce’s sales tracking, improving visibility and accelerating decision-making for teams.
Setup typically involves connecting both accounts through an integration tool like Improvado, configuring data fields to map correctly, and scheduling sync intervals.
Yes, with platforms like Improvado, you can achieve two-way sync, allowing updates in either Airtable or Salesforce to reflect automatically in both systems.
Improvado simplifies complex data workflows by automating data extraction, transformation, and loading, ensuring accurate, up-to-date information flows effortlessly between Airtable and Salesforce.
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