Connect LinkedIn to Google Sheets to Streamline Marketing Analytics

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What is LinkedIn?

LinkedIn is a professional networking platform that helps enterprises connect with potential employees, partners, and clients. With over 700 million users, it offers businesses an efficient way to build brand awareness, generate leads, and establish thought leadership. Large enterprises benefit from LinkedIn's targeted advertising options, sponsored content, and advanced analytics that help them measure the effectiveness of their marketing strategies.

What is Google Sheets?

Google Sheets is a powerful, cloud-based spreadsheet application that enables enterprises to collaborate, analyze, and share data efficiently. It offers real-time collaboration, automatic saving, and extensive support for various file formats. Enterprise companies benefit from using Google Sheets to streamline their decision-making processes, track key performance indicators, and create visually appealing reports and dashboards. Its seamless integration with other Google Workspace products further enhances productivity and collaboration across teams.

Connecting LinkedIn to Google Sheets

There are several ways to connect LinkedIn to Google Sheets:

  • Export LinkedIn data as a CSV file and manually import it into Google Sheets.
  • Use third-party data connector tools like Zapier or Integromat to automate the data transfer process.
  • Utilize LinkedIn's API to develop custom scripts or applications that fetch data from LinkedIn and push it to Google Sheets.
  • Implement a more advanced solution like Improvado to automate data extraction, transformation, normalization, and visualization, eliminating the need for manual processes or complex custom development.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst
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Connecting LinkedIn to Google Sheets with Improvado

Improvado is the best solution for connecting LinkedIn to Google Sheets due to its comprehensive data pipeline capabilities. It automates the entire process, from data extraction to visualization, saving businesses time and resources. Improvado's advanced data transformation and normalization features ensure that the data is presented in a consistent and easy-to-understand format.

With Improvado, you can access a myriad of metrics and dimensions from LinkedIn and other marketing data sources, allowing for deeper insights and better decision-making. The platform is highly customizable and scalable, making it an ideal solution for large enterprises with complex data requirements.

Improvado also provides exceptional customer support, ensuring that any issues or questions are promptly addressed. The platform is designed to handle large volumes of data, making it suitable for enterprise-level organizations with extensive marketing and sales data.

Summary of connection LinkedIn to Google Sheets

In summary, connecting LinkedIn and Google Sheets provides enterprises with valuable insights into their marketing strategies and performance. By choosing Improvado as your data connector, you can benefit from its scalability, customization, high-quality customer support, and ability to process large volumes of data. With Improvado, you can centralize your marketing and sales data, streamline your decision-making processes, and gain a competitive advantage.

To learn more about how Improvado can help you connect LinkedIn to Google Sheets, book a call with an expert today.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
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