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Marketing Attribution Dashboard

Describe your marketing attribution dashboard.Your AI agent builds it in minutes.

Multi-touch attribution dashboard that ties every marketing touchpoint to pipeline and closed revenue.

Book a 20-min demo See live dashboard ↓
Deploy in days, not months 1,000+ data sources SOC 2 · GDPR · HIPAA
im
Improvado agent
Live
Build me a multi-touch attribution dashboard that connects all paid channels to CRM revenue and shows which touchpoints actually drive conversions.
Connected Google Ads, Facebook Ads, LinkedIn Ads, and your CRM. I've built a multi-touch attribution view with first-touch, last-touch, and linear models, plus a pipeline impact breakdown by channel and campaign.

Want me to add position-based weighting or break out attribution by customer segment?
✓ Connecting Google Ads → 847 campaigns
✓ Connecting Facebook Ads → 1,203 ad sets
✓ Connecting LinkedIn Ads → 412 campaigns
✓ Connecting CRM → 18,934 deals
✓ Mapping touchpoints to revenue
✓ Building attribution model comparison
✓ Calculating channel contribution
✓ Dashboard ready
Attributed Revenue
$4.2M
+18% MoM
Cost per Attributed Deal
$1,847
−12% MoM
Multi-Touch ROAS
5.8×
+0.9× MoM
Live preview

What the agent renders

Every view is live, editable, and connected to your real data.

Marketing Attribution Dashboard · Overview
Built by Improvado AI Agent →
im
Improvado AI Agent
Live · last refreshed 2 min ago
Total Reach
2.4M
+11% MoM vs last period
Conversions
18.2K
+9% vs last period
Conv. Rate
3.1%
+0.4pp vs last period
Revenue
$940K
+14% vs last period
Reach by channel
Paid search8.4M
Email284K
Organic5.1M
Social14.2M
Attribution
Multi
Paid search50%
Email27%
Organic14%
The challenge

Marketing data is scattered across tools that don't talk to each other.

🗂
Marketing data is siloed across platforms
Every channel reports in its own interface with its own metric definitions. There's no authoritative cross-channel view.
⏰
Assembling reports takes longer than acting on them
The work of pulling, merging, and cleaning data consumes more time than the decisions it actually informs.
🔗
Can't connect spend to outcomes
Without a unified attribution model, you don't know which marketing activities actually drive revenue.
See how Improvado AI Agent solves this →
What you'll track
Total Reach Conversions Conversion Rate Revenue Influenced ROI Cost per Acquisition Channel Mix MoM Growth
And 1,000+ more metrics from any source If the data exists in your stack, the agent can pull it.
How it gets built

From prompt to live dashboard in under 10 minutes.

No SQL, no data engineering tickets, no waiting. Describe what you need — the agent does the rest.

01
01

Connect your stack

Authorize your data sources via OAuth — ad platforms, CRM, email, analytics. The agent gets live read access in minutes, no engineering required.

~5 minutes
02
02

Describe the dashboard

Type what you need in plain English: "Marketing Attribution Dashboard, last 90 days, broken out by channel." The agent writes the queries, reconciles attribution across tools, and normalizes currencies.

~30 seconds
03
03

Dashboard goes live

A fully interactive dashboard renders in your BI tool — Tableau, Looker, Power BI, or the Improvado UI. It refreshes automatically and stays current without re-prompting.

~2 minutes
⚡
Answers in under 10 seconds
Ask any analytics question in plain English
🔔
Anomaly detection
Automatic alerts when data changes unexpectedly
📈
Forecasting built in
Predict spend, ROAS, and trends from historical data
📅
Automated delivery
Reports sent on any schedule, to any format
Explore all AI Agent capabilities →
Want a guided walkthrough?
An Improvado engineer will build the first version of your Marketing Attribution Dashboard with you live on a call.
Book a 20-min demo
Why not just use Claude or ChatGPT?

Great at answering questions. Not built to own a live dashboard.

Claude / ChatGPT alone
Improvado AI Agent
Data access
✗Manual CSV export
✓Live API connections
Data volume
✗~25K row context limit
✓Unlimited warehouse queries
Output format
✗Text summary in chat
✓Interactive live dashboard
Auto-refresh
✗Re-prompt every session
✓Automatic, configurable schedule
Attribution model
✗None — trusts your CSVs
✓Cross-channel normalization built-in
Compliance
✗Data leaves your stack
✓SOC 2 · GDPR · HIPAA · your warehouse
Audit trail
✗No query log
✓Every query logged, replayable
Useful for exploration
Talk to an expert →
Connectors for this dashboard

Plugs into the stack your team already uses

Google Ads logo
Google Ads
M
Meta Ads
GA
GA4
Salesforce logo
Salesforce
HubSpot logo
HubSpot
LinkedIn Ads logo
LinkedIn Ads
TikTok Ads logo
TikTok Ads
Bing Ads logo
Bing Ads

Don't see yours? Explore all 1,000+ integrations →

Common questions

Everything else you might ask

What attribution models does this dashboard support? +
The dashboard supports first-touch, last-touch, linear, time-decay, position-based, and custom weighted attribution models. You can compare models side-by-side and switch between them to understand which channels drive awareness versus conversion. Improvado automatically maps touchpoints from Google Ads, Facebook, LinkedIn, web analytics, and your CRM.
How long does it take to set up the Marketing Attribution Dashboard? +
With Improvado's AI Agent, you can have a working attribution dashboard in under 10 minutes. The AI handles all data connections, touchpoint mapping, and attribution model calculations automatically—no SQL, no engineering resources, and no manual data prep required.
Can I customize attribution rules and add custom segments? +
Yes, you can fully customize attribution windows, touchpoint weights, and model rules to match your sales cycle. Add custom segments by product line, customer tier, geography, or any dimension in your data to see attribution performance across different business segments.
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Ship your Marketing Attribution Dashboard this week.

Talk to an Improvado expert to see how our AI agent builds a multi-touch attribution dashboard from your live marketing and CRM data. Get from scattered touchpoints to revenue attribution in days, not quarters.

Talk to an expert