Our naming convention solution was previously part of the Marketing Data Governance product. Now, it’s available as a standalone module as well — and goes beyond monitoring campaign naming issues to automatically fixing them, whether used on its own or as part of MDG.
Here’s what it does:
- Audits campaign naming across platforms in real time
- Fixes issues fully hands-free or with your approval
- Syncs fixed naming back to your ad platforms
This update will help you enforce naming standards and truly maximize ROAS.
