Single Sign-On

February 2023

Single Sign-On (SSO) - Azure &Β Okta πŸŽ‰

We’ve added an option to log in to Improvado via your Azure/Okta account!

Check out guides for setting up SSO or contact your Customer Success Manager for more details.

New API integrations 🧩

We have added four new data source with the following report types:




Tubular Labs

Check Improvado Data Dictionary to see detailed information about these and other report types and their metrics.

API changes βš™οΈ


We have upgraded our AppsFlyer API to v2.

For more information, see AppsFlyer API documentation.


Google My Business

We have upgraded our Google My Business API to v1.

For more information, see Google My Business API documentation.


The Trade Desk API

We have upgraded our The Trade Desk API to v3 (October 28, 2022).

For more information, see The Trade Desk API documentation.



We have upgraded our TwitterAPI to v12.

For more information, see Twitter API documentation.

New Report Types πŸ“Š

The following report types are available starting this month:

Marketing Cloud Account Engagement (Pardot API)

Google Analytics 4

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