February 2023

Single Sign-On (SSO) - Azure & Okta 🎉

We’ve added an option to log in to Improvado via your Azure/Okta account!

Check out guides for setting up SSO or contact your Customer Success Manager for more details.

New API integrations 🧩

We have added four new data source with the following report types:

MNTN

• Campaign Group report type

Sharepoint

• Platform Budgets report type
• QGP Code Library report type

IQM

• Campaigns by Counties and Zip Codes report type

Tubular Labs

• Video Trends Summary report type

Check Improvado Data Dictionary to see detailed information about these and other report types and their metrics.

API changes ⚙️

AppsFlyer‍

We have upgraded our AppsFlyer API to v2.

For more information, see AppsFlyer API documentation.

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Google My Business

We have upgraded our Google My Business API to v1.

For more information, see Google My Business API documentation.

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The Trade Desk API

We have upgraded our The Trade Desk API to v3 (October 28, 2022).

For more information, see The Trade Desk API documentation.

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Twitter

We have upgraded our TwitterAPI to v12.

For more information, see Twitter API documentation.

New Report Types 📊

The following report types are available starting this month:

Marketing Cloud Account Engagement (Pardot API)

• Email List Statistics report type

Google Analytics 4

• Age Gender report type