Connect HubSpot to Sisense to Make Data-Driven Decisions

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What is HubSpot?

HubSpot is a comprehensive marketing, sales, and customer service platform designed to help enterprise businesses attract, engage, and delight customers at scale. By consolidating multiple tools in one platform, HubSpot enables companies to manage their entire customer lifecycle more effectively. Key features include inbound marketing, email automation, CRM, sales pipeline management, and customer support. HubSpot's robust ecosystem and integrations empower businesses to streamline their processes and make data-driven decisions, ultimately driving revenue growth and customer satisfaction.

What is Sisense?

Sisense is an end-to-end business intelligence (BI) and data analytics platform that empowers enterprise organizations to turn complex data into actionable insights. Sisense simplifies the process of data preparation, analysis, and visualization, enabling companies to make data-driven decisions with ease. Its unique in-chip technology and advanced analytics capabilities allow organizations to process large volumes of data and generate real-time, interactive dashboards that can be embedded into their workflows or shared with stakeholders. By leveraging Sisense, enterprises can uncover hidden trends, identify opportunities, and optimize their operations to drive better outcomes.

Connecting HubSpot to Sisense

Connecting HubSpot to Sisense can be achieved through several methods as outlined below:

  • Utilizing HubSpot's built-in API to extract data and import it into Sisense for analysis and visualization.
  • Using a custom data connector for Sisense HubSpot, which can be developed in-house or outsourced to a third-party provider.
  • Implementing ETL (Extract, Transform, Load) tools to synchronize data between HubSpot and Sisense, enabling seamless data integration and analysis.
  • Exploring Sisense's marketplace to find existing connectors or integrations that can help link HubSpot to Sisense.
  • Choosing Improvado, a comprehensive marketing analytics platform, to manage the entire data pipeline, from data extraction and transformation to data visualization in Sisense.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst
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Connecting HubSpot to Sisense with Improvado

Improvado is the best solution for connecting HubSpot to Sisense due to its unique features specifically tailored for marketing analytics. With Improvado, you can automatically extract a wide range of metrics and dimensions from HubSpot and other marketing data sources, saving valuable time and resources. Improvado's data transformation and normalization capabilities ensure that your data is clean, accurate, and ready for analysis in Sisense.

Moreover, Improvado is built for scalability, making it the perfect solution for large enterprises with high data volumes. Its customization options allow businesses to tailor the platform to their unique needs, ensuring seamless integration with existing workflows. Improvado's dedicated customer support team is always available to assist with any issues, ensuring a smooth and efficient data connection between HubSpot and Sisense.

Summary of connection HubSpot to Sisense

In summary, connecting HubSpot and Sisense is a powerful way for enterprise organizations to centralize their marketing and sales data, enabling them to make data-driven decisions and optimize their operations. Improvado offers a comprehensive solution that simplifies the process of connecting these platforms, providing scalability, customization, and high-quality customer support. With Improvado, businesses can process large volumes of data, streamline their analytics workflows, and ultimately, unlock valuable insights to drive better outcomes. To learn more about how Improvado can help your organization, book a call with an expert today.

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Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
Illy employs Improvado to unify marketing data from 140 regional branches.
Activision relies fully on Improvado for its marketing dashboard.
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