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My team used to spend a lot of time manually downloading and cleaning publisher data for client reporting. Improvado has all but eliminated our time doing that, which has enabled us to spend more time on analyzing performance.

Peter S
Digital Marketing Manager
Peter S
Digital Marketing Manager

My team used to spend a lot of time manually downloading and cleaning publisher data for client reporting. Improvado has all but eliminated our time doing that, which has enabled us to spend more time on analyzing performance and making critical optimizations. We are also providing reliable client-facing reports on a more consistent basis now. The Improvado support team has been really accessible and proactive in making sure I have everything I need.

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Improvado offers a great solution to unify marketing data that otherwise sits in silos. Leveraging their instance of GBQ has led to significant speed improvements of our reporting dashboard.‍

Ben B
VP, Digital Media
Ben B
VP, Digital Media
What do you like best?

Improvado offers a great solution to unify marketing data that otherwise sits in silos. Viewing the metrics holistically allows advertisers to make more informed and data-driven decisions. Additionally, the team at Improvado is fantastic. I've worked with teams across the org and everyone is very competent and positive. Marat is an excellent AM and has done a great job bridging the gap from "vendor" to "partner" and is someone I now consider a friend.Review collected by and hosted on G2.com.

What do you dislike?

We're about to wrap the first year of our partnership and have no negatives to report yet!

What problems are you solving with the product? What benefits have you realized?

We primarily use Improvado to centralize and normalize our marketing data so we can view all channels together. Additionally, leveraging their instance of GBQ has led to significant speed improvements of our reporting dashboard.

Read the case study


Insightful dashboards that help you:

  • Track the success and engagement of your business's Facebook page
  • Monitor how your business’s Facebook page is working and find ways to optimize it

You will be able to control

Total engagement

Total engageent metric example

Engagement on Facebook includes shares, reactions, comments, and clicks on images, posts, videos, and links. With the total engagement KPI, you can measure the effectiveness of your content and the connection you're building with your fanbase.

You can analyze and compare engagement over time, using your dashboard to see the total number of comments, likes, clicks, and shares that the page generates monthly, weekly, or daily.

Traffic

Traffic metric

This is an obvious metric to watch closely, as your business would probably want to see an upward growth trend on their account. But why is this important? Tracking audience growth helps you determine not only how many people you are reaching but also if you are reaching the right people.

Identify your most engaging posts

most engaging Facebook posts example

Key metrics to measure

Key metrics or Facebook Enagement dashboard
  • Fans (Page Likes) - This is the total number of people who have liked your page's
  • Page Views - This is the number of times your Page's profile has been viewed by both logged-in and logged-out users
  • Total Actions - This is the total number of interactions your Facebook page has generated

How to build this dashboard without Improvado

  1. Extract data about all of your products
  2. Get data on expenses from Facebook Ads and Facebook Pages
  3. Bring all data together in a single, unified format
  4. Get a log of actions from your analytics platform. For example, Google Analytics
  5. Link data about expenses, income, and user actions together using transformation tools
  6. Load data to your warehouse
  7. Build dashboards, graphs, and reports in your BI platform

The Improvado way!

Connect your business to Improvado and we will do everything for you on a turn-key basis. You need only book a demo-call with our manager.

Let these 25 marketing dashboard templates be your engine for faster analytics

How to Create a Facebook Engagement Dashboard

This dashboard shows how your business’s Facebook page is working and what you can do to optimize it.

Schedule a demo
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Get all your data from 200+ data sources into one, unified format

Over 200 connectors empower your marketing team to use their favourite tools to map data, build and visualize custom dashboards and more.

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Explore the full catalog


How to Create a Facebook Engagement Dashboard

This dashboard shows how your business’s Facebook page is working and what you can do to optimize it.

Schedule a demo
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

Build custom dashboards in any platform of your choice

The Improvado way!

Connect your business to Improvado and we will do everything for you on a turn-key basis. You need only book a demo-call with our manager.

Let these 25 marketing dashboard templates be your engine for faster analytics

Insightful dashboards that help you:

  • Track the success and engagement of your business's Facebook page
  • Monitor how your business’s Facebook page is working and find ways to optimize it

You will be able to control

Total engagement

Total engageent metric example

Engagement on Facebook includes shares, reactions, comments, and clicks on images, posts, videos, and links. With the total engagement KPI, you can measure the effectiveness of your content and the connection you're building with your fanbase.

You can analyze and compare engagement over time, using your dashboard to see the total number of comments, likes, clicks, and shares that the page generates monthly, weekly, or daily.

Traffic

Traffic metric

This is an obvious metric to watch closely, as your business would probably want to see an upward growth trend on their account. But why is this important? Tracking audience growth helps you determine not only how many people you are reaching but also if you are reaching the right people.

Identify your most engaging posts

most engaging Facebook posts example

Key metrics to measure

Key metrics or Facebook Enagement dashboard
  • Fans (Page Likes) - This is the total number of people who have liked your page's
  • Page Views - This is the number of times your Page's profile has been viewed by both logged-in and logged-out users
  • Total Actions - This is the total number of interactions your Facebook page has generated

Connectors for this dashboards

Improvado offers 300+ pre-built connectors to empower your marketing team wit the highest variety of marketing & sales data sources. To build this kind of dashboard, you might need the following connectors:

How to build this dashboard without Improvado

  1. Extract data about all of your products
  2. Get data on expenses from Facebook Ads and Facebook Pages
  3. Bring all data together in a single, unified format
  4. Get a log of actions from your analytics platform. For example, Google Analytics
  5. Link data about expenses, income, and user actions together using transformation tools
  6. Load data to your warehouse
  7. Build dashboards, graphs, and reports in your BI platform

The Improvado way!

Connect your business to Improvado and we will do everything for you on a turn-key basis. You need only book a demo-call with our manager.

Let these 25 marketing dashboard templates be your engine for faster analytics

Book a demo

How to Create a Facebook Engagement Dashboard

This dashboard shows how your business’s Facebook page is working and what you can do to optimize it.

Automate your marketing data with Improvado

Schedule a demo
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

Ingredients for the dashboard

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Improvado helps you to get this dashboard in your favorite business intelligence tool

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Connected to the leading data warehouse solutions

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Get effective dashboards clearly displaying your marketing's results and KPIs

Connect your business to Improvado and we will do everything for you on a turn-key basis.

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
We're here to help with any questions
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Get effective dashboards clearly
displaying your marketing's results and KPIs

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Improvado customer testimonial

Now, our Tableau reports update daily and Instagram engagement has increased by 50%.

Caroline Ettinger
Afropunk

Eliminated 90% of manual reporting hours per week.

Ryan Booth
COO at Chacka Marketing
Improvado customer testimonial

We used to have someone doing this manually and it took them about 20 hours a week.

Asher King-Abramson
Partner, Bell Curve

Load standardized data to your dashboard