Connect HubSpot to GoodData to Eliminate Human Error

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What is HubSpot?

HubSpot is a comprehensive marketing, sales, and customer service platform designed to help enterprise companies grow and succeed. With a suite of powerful tools, HubSpot enables businesses to attract leads, convert them into customers, and provide exceptional support. The platform offers solutions for content management, marketing automation, email marketing, social media management, and customer relationship management, helping businesses streamline their marketing efforts and drive better results.

What is GoodData?

GoodData is a leading business intelligence and data visualization platform that helps enterprise companies make data-driven decisions. With a wide range of analytics and visualization tools, GoodData enables businesses to turn raw data into actionable insights. This powerful platform offers features like customizable dashboards, advanced reporting, and data integration, allowing users to connect with various data sources, analyze complex datasets, and share insights with their teams. By leveraging GoodData, organizations can improve decision-making and optimize business performance.

Connecting HubSpot to GoodData

Connecting HubSpot to GoodData can be achieved through several methods:

  • Manual data export: Export data from HubSpot in CSV format and then import it into GoodData. This method is time-consuming and requires manual effort for each data update.
  • API integration: Develop custom scripts using HubSpot and GoodData APIs to fetch data from HubSpot and push it into GoodData. This method requires technical expertise and ongoing maintenance.
  • Third-party data connectors: Utilize a pre-built data connector for GoodData HubSpot integration. These connectors can simplify the process but may lack customization and scalability options.
  • Using Improvado: Choose Improvado as your data integration solution, offering a seamless way to extract data from HubSpot to GoodData, with customization options and excellent scalability. Improvado is a comprehensive data pipeline solution that automates the entire process of data extraction, transformation, and normalization, making it the best choice for connecting HubSpot to GoodData.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst

Connecting HubSpot to GoodData with Improvado

Improvado is the ideal solution for connecting HubSpot to GoodData, offering several advantages over other methods. With Improvado, you can easily automate data extraction, transformation, and normalization, ensuring that your marketing data is always up-to-date and ready for analysis. The platform also provides a wide range of metrics and dimensions that can be automatically extracted from HubSpot, allowing for in-depth analysis and visualization in GoodData. Additionally, Improvado offers excellent scalability and customization options, ensuring that your data integration solution grows with your business needs. With a high quality of customer support, Improvado ensures that your data integration process runs smoothly and efficiently.

Summary of connection HubSpot to GoodData

In summary, connecting HubSpot and GoodData is made easy with Improvado. This advanced marketing analytics platform provides a complete data pipeline solution, automating the process of data extraction, transformation, and normalization. By choosing Improvado, businesses can benefit from scalability, customization, high-quality customer support, and the ability to process large volumes of data. Centralizing marketing and sales data in GoodData allows for improved data-driven decision-making and business performance optimization. To learn more about how Improvado can help your business, book a call with one of our experts today.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
Illy employs Improvado to unify marketing data from 140 regional branches.
Activision relies fully on Improvado for its marketing dashboard.
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