How to Connect Google Ads to Qlik

Connect Google Ads to Qlik for better decisions

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What is Google Ads?

Google Ads is a powerful online advertising platform that allows enterprise companies to create and manage targeted ad campaigns. By utilizing Google Ads, businesses can increase their online visibility, drive more traffic to their websites, and ultimately generate more leads and revenue. With its comprehensive analytics and reporting tools, Google Ads enables companies to efficiently track and optimize their marketing strategies.

What is Qlik?

Qlik is an innovative business intelligence (BI) and data visualization platform designed to help enterprise companies make data-driven decisions. Qlik offers a suite of powerful analytics tools, including QlikView and Qlik Sense, that enable users to easily explore, analyze, and visualize their data. By leveraging Qlik's robust features, businesses can gain valuable insights, streamline their operations, and improve their overall performance.

How to connect Google Ads to Qlik?

Linking Google Ads with Qlik enhances your data management by automating workflows and removing the need for manual intervention. To successfully connect these platforms, follow these steps:

  • Establish API credentials and grant necessary data access
  • Define how data fields correspond and apply transformation logic
  • Arrange regular automatic syncing of information
  • Track data accuracy alongside key performance indicators
  • Develop tailored visualizations and detailed reports

By merging these systems, you gain access to live data analysis, minimize repetitive tasks, and achieve consolidated insights across your marketing and analytics tools.

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How does Improvado connect Google Ads to Qlik?

Improvado makes linking Google Ads to Qlik effortless by offering a code-free platform that takes care of every technical detail. Here’s what you’ll gain:

  • Ready-to-use connectors that automatically align your data
  • Continuous monitoring and up-to-the-minute data updates
  • Built-in transformation tools along with rigorous data validation
  • Robust security measures and full compliance for enterprises
  • Around-the-clock support and upkeep

With Improvado, you can skip building custom integrations, compress the hookup process from weeks into days, and trust that your data moves seamlessly every time.

What are the benefits of connecting Google Ads and Qlik?

Connecting Google Ads with Qlik unlocks tangible business improvements and strategic benefits. Highlights of this integration are:

  • Cutting data prep time by 90%
  • Boosting analytical efficiency by two to three times
  • Virtually eradicating data inconsistencies with 99% accuracy
  • Slashing manual report generation by 75%
  • Accelerating insight generation up to five times faster through consolidated datasets

Organizations see concrete outcomes in as little as three months, driven by near-total removal of data errors and query speeds increasing between 1.5 to 5 times.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.

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