NEWUnified secure data for any agent

Any agent
Any stack
One clean data layer

Built your own agent? Connect any agent framework to your full marketing data platform and give it lasting memory of everything your team has taught it.

Overnight anomaly sweeplive

Anything off overnight?

Sweeping 52 accounts via Improvado MCP

Your agent

3anomalies flaggedacross 52 accounts · 412 ms full sweep

Top anomaly+XX.X%

US-Search-Brand

vs baseline · last 24h

Coverage

52 / 52 accounts · every 15 min · automatic

POST mcp.improvado.io/v1/query

Overnight run

0.00sagent.initwatcher up

0.08smcp.sessionall accounts

0.15sfan-out52 accounts

0.31sflag+XX.X% US-Search

0.38sgraph.writecontext saved

0.41sagent.done3 found · 412 ms

+15mnext sweepscheduled

anomalies flaggedacross 52 accounts · 412 ms full sweep

Top anomaly+XX.X%

US-Search-Brand

delta vs baseline · window 24h · notified on_anomaly

anomaly context written to the knowledge graph

Sweep coverage

52/52 accounts · every 15 min · automatic

Trusted by marketing teams at All customer stories →

How it works

From framework to production in three steps

Connect once, ask in plain English, and your agent keeps everything your team taught it - on whatever framework you build with.

Connect

SETUP

Connect your agent to Improvado once - secure access is granted at onboarding, no keys pasted into your code.

PII masked · SOC 2 Type II · EU residency

Set up once at onboarding - nothing for your team to install or maintain.

Ask anything

ASK

Your agent pulls from any connected source in one ask - no per-platform integrations to build or maintain.

Scan all our accounts for spend anomalies overnight.

Scanned 52 accounts · flagged 3 anomalies. Biggest: US-Search-Brand, +XX.X% spend.

Pause the worst one.

Paused it - reversible, fully logged, ~$XXK protected this month.

412 ms median answer · every number source-cited · saved to shared memory

A live answer from your connected data.

It remembers

MEMORY

Your agent keeps long-term memory - it saves what it learns and recalls it in every later run, shared across your team.

Long-term memoryalways on

CAC target $XXXset by your team
Your naminglearned on run 1
Past findings52 accounts watched

recalled in every later run, shared across your agents

Saved to your team's shared memory.

See the technical setupThe exact commands, queries & scheduling - for your engineers and AI agents

1Show setup command2See the request3See what’s stored

# 1 - Show setup command
{
  "mcpServers": {
    "improvado": {
      "url": "https://mcp.improvado.io/v1"
    }
  }
}
# 2 - See the request
POST /v1/query  { agent, scope: "all_accounts" }
200 OK · 52 accounts scanned · 3 anomalies
top: US-Search-Brand · +38.4% spend
$ status: ok · latency 340ms
# 3 - See what’s stored
mcp.memory.write("cac_target", $XXX)
recalled next run · persisted across sessions
graph: 214 nodes · shared across agents
$ status: ok · ttl 30d

What teams build on Improvado

Show me what a custom agent does for spend anomalies

One connection to all your data - pick a use case to see what a custom agent delivers.

3$XXXK at risk

anomalies flagged

Spend anomaly watcher · scanning 52 accounts every 15 minutes.

0.08sQueried spend across 52 accounts52 scanned

0.31sFlagged US-Search-Brand spend delta+XX.X%

0.41sAnomaly context written to the knowledge graphok

US-Search-Brand+XX.X%vs 30-day baseline

EU-Display+XX.X%vs 30-day baseline

APAC-Video+X.X%watching

Coverage 52/52 accounts Latency 0.41s Next scan 12m

Why your agent + Improvado

The data layer every custom agent needs

Skip the integration grind - your agent gets every channel, clean and governed, on day one.

Capability check✓ ready

Works with any framework

Works with whatever framework you build on - no proprietary lock-in.

Memory recall✓ hit · shared by 3 agents

Cross-agent memory

A shared memory gives your agent the context other agents and your team already built.

One clean format, every channel

1,000+ connectors become one clean, consistent format - so your agent works on the data, not the plumbing.

Every platform’s fields become one clean setcampaign_namespendimpressionsclickscost

See the raw-to-clean field mapping

ig_campaign_nmcampaign_name

fb_spend_usdspend

gads_imp_cntimpressions

li_clk_ctclicks

tt_cost_microscost

1,000+ connectors in one clean format

Access check✓ allowed · read-only spend

Per-agent access control

Enterprise controls per agent, per data source - least privilege by default.

Scheduled run✓ next sweep in 12 minutes

24/7 operation

Agents run on schedules or triggers against always-current data.

From question to answer

Minutes to your first answer, not a data project

Point any agent framework at Improvado and it reads your live marketing data the same day - no point-to-point integrations to build or maintain.

Weeks become minutes

Ask on day one. The data-engineering project that used to sit between you and an answer is already done.

One connection, every channel

Every ad platform, your CRM, and your warehouse arrive as one clean set of numbers - not 500 exports to reconcile.

Numbers you can trust

Governed access and one clean, consistent data source mean your agent's answer matches what your BI team would hand you.

See the full technical comparisonHow this compares to wiring up each platform yourself

Dimension	Raw platform APIs	With Improvado MCP governed
Authentication	Separate OAuth per platform	One secure connection
Schema	Schema drift, you own the mapping	Unified schema across channels
Memory	No memory between agent runs	Persistent knowledge graph
Credentials	Keys live in prompts and configs	Zero credentials in the agent
Rate limits	Per-API limits, self-managed	One governed access layer
Time to ship	Weeks per new platform	Minutes to add a source
Dependency	N direct integrations you maintain and control	One governed endpoint - a single vendor dependency, by design

Architecture

One governed layer between your agent and your entire stack

Switch AI tools whenever you want. Your data, access rules, and team memory stay put. Click a product below to see how it connects.

Switch agents. Keep your data. Keep your memory

ConnectedImprovado connectionX,XXX sources · one clean format

one governed connection · role-scoped access · every call audited

Shared memoryQ3 CAC targetpipeline reviewspend anomaliespersists across every switch

Your custom agent connects the same clean way - any framework, zero per-platform plumbing.

For engineers & AI agentsThe MCP contract, endpoints, and how memory persists across agents

1One connection, declared once2Scopes - role-based, read-only by default3Shared memory - survives an agent switch

# 1 - One connection, declared once
{
  "mcpServers": {
    "improvado": {
      "url": "https://mcp.improvado.io/v1",
      "auth": "oauth"
    }
  }
}
# 2 - Scopes - role-based, read-only by default
# read:spend
# read:crm
# read:attribution
# write:memory
# 3 - Shared memory - survives an agent switch
# persisted in the governed knowledge graph
# versioned
# every agent reads the same nodes

Enterprise-grade security

Built for non-negotiable enterprise compliance requirements

Why it matters

Security compliance is where most agentic deployments slow down. It's where we differentiate.

Get your demo

SOC 2 Type II

Audited annually

HIPAA

BAA available

Role-based access

Per agent & workspace

Full audit trail

Every agent query logged

GDPR & CCPA

EU data residency

Data encryption

In transit and at rest

Your agent inherits the workspace policy - read-only by default, writes capped and reversible, and every decision logged with the seat that made it. every agent query logged, role-scoped, in transit and at rest - zero raw credentials.

For engineers & AI agentsThe live compliance console - query, token, role-check, audit-export events

COMPLIANCE CONSOLElive

14:22:07Query executedread-only · campaign dataagent-04✓

14:22:07Token refreshedvalid for 60 minutesagent-04✓

14:21:52Role check passedanalyst · allowedgovernance✓

14:21:38Audit exported18,422 rows · compliance archivesystem✓

Customer story

Improvado powers our data views every single day. It's a pulse check on business performance that enables our clients to make smarter, strategic decisions on budgeting, sales forecasting, and assess marketing's impact on their businesses.

Bill Urciuoli

SVP, Innovation - Eicoff

$XXXK/yr Savings in staff costs

15x Faster client onboarding

<1 wk Time to value

VERIFIED CUSTOMER STORY · EICOFF · PERFORMANCE AD AGENCY Read the full Eicoff story →

FAQ

Common questions

Everything teams ask before wiring their first custom agent to Improvado.

Which frameworks are compatible?+

Anything that speaks MCP - LangChain, custom Python or TypeScript orchestrators, internal platforms. If it can call an MCP server, it can use Improvado.

Can I see the raw request and response my agent sends?+

Yes - the demo panel above shows the exact request/response shape and a run trace. In production, every call and its payload are logged for audit.

Can I control exactly what my agent sees?+

Yes. Access is scoped per agent and per data source - least privilege by default, expandable per use case, fully audited.

Is my data safe?+

Agents connect through Improvado's MCP layer with scoped, role-based access and a full audit trail. No raw database credentials are ever shared with an agent, and every query is logged. The platform is SOC 2 Type II audited and GDPR-ready.

What is MCP?+

MCP (Model Context Protocol) is the open standard AI agents use to reach external tools and data. Improvado exposes your entire connected marketing stack - 1,000+ sources, one clean format, and shared memory - through one secure connection.

How long does setup take?+

Minutes. If your sources are already connected to Improvado, connect your agent once with a secure sign-in. No pipelines to build, no data to wrangle.

Any agent, same data

Building with a different agent stack?

Claude

Query your marketing stack from the Claude app your team already uses.

Data1,000+ connectors

Clean spend and attribution data for your coding assistant.

DataSame clean data

AccessSecure token

Ask inNotebooks & scripts

View page → Active

Custom agent

Any agent framework, one clean governed data layer. You are on this page

DataAny agent framework

AccessScoped keys

Ask inYour agent framework

1,000+

Connectors

90 hrs

Saved per week

XX%

Less overspend

XX%

Faster launches

Platform-wide results across Improvado customers - not specific to any single agent.

See it on your own agent

Let's connect your agent to real data

Bring your own framework - we'll show your live data, the results, and the run, live, in twenty minutes.

SOC 2 Type II · GDPR ready · zero raw credentials

Book a working session

A solutions engineer connects your agent live and shows your own pipeline - no slideware.

20-minute demo On your own agent Live in two weeks

Any agentAny stackOne clean data layer