Bridge Google Business Profile Google My Business and Youtube data to Improvado in just a few steps.
Improvado normalizes raw data and channels it in your visualization platform
Get fresh and highly granular insights on your marketing efforts from custom dashboards
Google Business Profile (formerly Google My Business) is a free platform allowing companies to manage their online presence across Google Search and Maps. It provides detailed features such as updating business information, posting announcements, and sharing photos to enhance visibility. For instance, a local restaurant can showcase daily specials and receive reviews, while a retail store updates hours during holidays.
Within the platform, analytics tools offer insights into customer interactions, including search queries, direction requests, and call metrics. Given that analytics teams spend 60-80% of their time on data prep, integrating Google Business Profile data with solutions like Improvado streamlines data consolidation. This integration increases analytical productivity by 2-3×, enabling teams to focus more on strategic insights rather than manual data management.
YouTube is a leading video-sharing platform that enables users to upload, view, and share videos across diverse audiences. Businesses leverage its vast reach to engage customers, enhance brand visibility, and drive traffic through targeted video content and advertising.
With billions of monthly views, YouTube offers valuable insights into consumer behavior and preferences. Integrating YouTube data with Improvado, which connects 500+ sources, helps companies streamline analytics and improve marketing ROI efficiently.
Our integrated dashboard combines Google Business Profile, Google My Business, and YouTube data into one easy-to-navigate interface. This centralized view simplifies monitoring and managing your online presence across platforms.
You can link your Google Business Profile to your YouTube channel by verifying your business email and connecting accounts in Google’s settings, enabling video content to display directly on your profile.
Integrating these platforms increases local visibility by showcasing videos in search results and enhances customer engagement through rich multimedia content.
Data like video views and engagement metrics sync automatically, but using tools like Improvado helps consolidate analytics for unified reporting across both platforms.
Yes, Improvado simplifies data aggregation from Google Business Profile and YouTube, providing marketers with clear dashboards to optimize campaigns efficiently.
Maintaining integration requires API access and periodic token refreshes; automation platforms like Improvado handle these technical tasks to ensure continuous data flow.