Connect LinkedIn Ads to Looker Studio to Eliminate Human Error

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What is LinkedIn Ads?

LinkedIn Ads is a popular advertising platform used by enterprise companies to target their marketing campaigns towards a professional audience. By leveraging LinkedIn's extensive user base, businesses can create highly targeted campaigns based on job titles, industries, and more. This helps enterprise companies achieve maximum return on investment by reaching the right audience at the right time.

What is Looker Studio?

Looker Data Studio is a powerful business intelligence and data visualization platform specifically designed for enterprise companies. It enables organizations to analyze and visualize complex data sets, providing valuable insights and driving data-driven decision-making. Looker Data Studio's user-friendly interface and robust features make it an ideal choice for businesses looking to gain a competitive edge through data analytics.

Connecting LinkedIn Ads to Looker Studio

There are several ways to connect LinkedIn Ads to Looker Data Studio:

  • Manually export data from LinkedIn Ads and import it into Looker Data Studio. This process can be time-consuming and may require ongoing maintenance to keep the data up-to-date.
  • Use a third-party data connector to automate the process of importing data from LinkedIn Ads to Looker Data Studio. This option can help save time and ensure data accuracy, but may come with additional costs and limited customization options.
  • Build a custom integration using LinkedIn Ads API and Looker Data Studio's API to extract, transform, and load data between the two platforms. This method offers maximum customization but requires development expertise and ongoing maintenance.
  • Use Improvado, an advanced marketing analytics platform, to streamline the process of connecting LinkedIn Ads to Looker Data Studio. Improvado offers a comprehensive data pipeline, from data extraction and load to data transformation and visualization. It is an ideal solution for enterprise companies looking to centralize their marketing data and gain valuable insights.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst
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Connecting LinkedIn Ads to Looker Studio with Improvado

Improvado is the best solution for connecting LinkedIn Ads to Looker Data Studio because it offers a complete data pipeline, including data extraction, transformation, and visualization. With Improvado, users can easily access a wide range of metrics and dimensions from their LinkedIn Ads account, making it easy to analyze and visualize campaign performance. Improvado's platform is built for scalability, allowing it to handle large volumes of data and grow with your business.

Additionally, Improvado offers a high level of customization, enabling users to tailor their data connectors and visualizations to meet their specific needs. This level of flexibility ensures that enterprise companies can create a truly customized solution for their LinkedIn Ads data analysis. Moreover, Improvado prides itself on providing exceptional customer support, ensuring that users have the assistance they need to get the most out of their data.

Summary of connection LinkedIn Ads to Looker Studio

In summary, connecting LinkedIn Ads to Looker Data Studio can be a complex process, but Improvado offers a streamlined solution that simplifies data extraction, transformation, and visualization. With Improvado, enterprise companies can centralize their marketing and sales data, allowing for improved data-driven decision-making. The platform's scalability, customization capabilities, and high-quality customer support make it the ideal choice for businesses looking to analyze and visualize their LinkedIn Ads data. To learn more about how Improvado can help you connect LinkedIn Ads to Looker Data Studio, book a call with one of our experts today.

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Track budget pacing. Our weekly ad spend is $2K per campaign. Show all campaigns that overspent or underspent this week.
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Here's a list of campaigns not meeting your budget guidelines:
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Show total ad spend for Google Ads, Bing and LinkedIn for the last 6 months.
Our target CPL is $1,500. Show Google Ads campaigns exceeding target CPL.
Show conversions by campaign name by countries for the last 90 day
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Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
Illy employs Improvado to unify marketing data from 140 regional branches.
Activision relies fully on Improvado for its marketing dashboard.
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