Connect LinkedIn to Looker for Real-Time Data Flow

Seamlessly connect marketing data across all platforms with Improvado.

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What is LinkedIn?

LinkedIn is a professional networking platform that enables users to connect with colleagues, industry peers, and potential employers. For enterprise companies, LinkedIn offers a range of marketing and recruitment solutions, such as sponsored content, display advertising, and talent solutions to help businesses generate leads, build brand awareness, and attract top talent. With over 774 million members, LinkedIn is a valuable resource for companies looking to expand their professional network and drive business growth.

What is Looker?

Looker is a powerful business intelligence (BI) and data visualization platform that empowers enterprises to make data-driven decisions. It provides a centralized hub for analyzing, visualizing, and sharing data from multiple sources, enabling users to create custom dashboards, reports, and visualizations tailored to their specific needs. With its advanced data modeling capabilities, Looker helps companies uncover valuable insights from their data, driving better decision-making and improving overall business performance.

Connecting LinkedIn to Looker

Connecting LinkedIn to Looker can be achieved through a series of steps:

  • First, you'll need to export your LinkedIn data in a format that Looker can process, such as CSV or JSON.
  • Next, you'll need to load the exported data into a supported database, such as BigQuery, Redshift, or Snowflake, which can be accessed by Looker.
  • Then, within Looker, you can connect to the database containing your LinkedIn data using the appropriate database connection settings.
  • Once connected, you'll need to create a data model in Looker that maps the LinkedIn data to Looker's data modeling language, LookML.
  • With the data model in place, you can then build custom dashboards, reports, and visualizations to analyze and visualize your LinkedIn data.
  • Finally, you can use a tool like Improvado to simplify the process of connecting LinkedIn to Looker, automating the steps of data extraction and loading and providing pre-built connectors, models, and templates for a seamless integration.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst
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Connecting LinkedIn to Looker with Improvado

Improvado is the ideal solution for connecting LinkedIn to Looker, offering numerous advantages over other data integration methods. With its pre-built connectors and data models, Improvado streamlines the process of extracting, transforming, and loading data from LinkedIn to Looker, saving time and reducing the risk of errors. Additionally, Improvado's platform supports a wide range of metrics and dimensions for LinkedIn data, ensuring that you have access to the most relevant and complete data for your analysis.

Improvado also offers a high degree of customization, allowing you to tailor your data integration and visualization to meet your unique business needs. With its ability to process large volumes of data and centralize marketing and sales data from multiple sources, Improvado provides a scalable and robust solution for enterprise-level companies. Finally, Improvado's exceptional customer support ensures that you have the assistance you need to optimize your LinkedIn and Looker integration and maximize the value of your data.

Summary of connection LinkedIn to Looker

In summary, connecting LinkedIn to Looker with Improvado offers numerous benefits, including scalability, customization, high-quality customer support, and the ability to process large volumes of data. By centralizing your marketing and sales data in one platform, you can unlock valuable insights, drive better decision-making, and improve your overall business performance. To learn more about how Improvado can help you connect LinkedIn to Looker, book a call with one of our experts today.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
Illy employs Improvado to unify marketing data from 140 regional branches.
Activision relies fully on Improvado for its marketing dashboard.
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