Connect Adobe Advertising Cloud to Qlik to Get Analysis-Ready Data

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What is Adobe Advertising Cloud?

Adobe Advertising Cloud is a comprehensive, cross-channel advertising platform that allows large enterprises to effectively manage their digital marketing campaigns. With features such as programmatic buying and cross-channel optimization, Adobe Advertising Cloud enables businesses to reach their target audiences, improve ROI, and streamline marketing efforts across various channels.

What is Qlik?

Qlik is a powerful business intelligence and data visualization platform that helps enterprises analyze and make sense of their data. With its easy-to-use interface, Qlik allows users to create interactive dashboards, explore trends, and uncover insights hidden within their data. By leveraging Qlik's advanced analytics capabilities, businesses can make data-driven decisions, optimize processes, and ultimately drive growth.

Connecting Adobe Advertising Cloud to Qlik

There are several ways to connect Adobe Advertising Cloud to Qlik, including:

  • Using a third-party tool or API to extract data from Adobe Advertising Cloud and load it into Qlik. This may require manual setup, maintenance, and updates.
  • Building a custom integration between Adobe Advertising Cloud and Qlik. This can be time-consuming and resource-intensive, especially for large enterprises with complex data requirements.
  • Utilizing Qlik's built-in data connector for Adobe Advertising Cloud, which may be limited in terms of the metrics and dimensions available for extraction.
  • Choosing Improvado as a more efficient, scalable, and customizable solution for connecting Adobe Advertising Cloud to Qlik. This advanced marketing analytics platform handles the entire data pipeline from data extraction and load to data transformation, normalization, and visualization.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst

Connecting Adobe Advertising Cloud to Qlik with Improvado

Improvado is the ideal solution for connecting Adobe Advertising Cloud to Qlik, offering several advantages over other methods:

  • Improvado automates the extraction and transformation of data from Adobe Advertising Cloud, reducing the need for manual intervention and ensuring accurate, up-to-date information is available in Qlik.
  • With Improvado, users can access a wide range of metrics and dimensions from Adobe Advertising Cloud, ensuring comprehensive data analysis and visualization.
  • Improvado's platform is built for scalability, making it suitable for large enterprises with substantial data volumes and complex requirements.
  • Customization is a key feature of Improvado, enabling businesses to tailor their data connections and visualizations to their unique needs.
  • Improvado provides high-quality customer support, ensuring that any issues or questions are addressed promptly and effectively.

Summary of connection Adobe Advertising Cloud to Qlik

In summary, connecting Adobe Advertising Cloud to Qlik is made simple and efficient with Improvado. This advanced marketing analytics platform offers a scalable, customizable solution for large enterprises looking to centralize their marketing and sales data. By leveraging Improvado's automated data extraction, transformation, and normalization features, businesses can easily visualize and analyze their Adobe Advertising Cloud data in Qlik. With high-quality customer support and the ability to process large volumes of data, Improvado is the optimal choice for businesses looking to connect and synchronize their Adobe Advertising Cloud and Qlik platforms. To learn more about Improvado's solutions and benefits, book a call with an expert today.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
Illy employs Improvado to unify marketing data from 140 regional branches.
Activision relies fully on Improvado for its marketing dashboard.
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