Use case

Cost of acquisition analysis

Growth marketing is all about experimentation. Running as many experiments as possible and making decisions fast is crucial if you want to achieve sustainable growth. All of that is barely possible if your team has to build CPA, CPI or CPL reports manually. Improvado helps companies to automate marketing reporting and speed up their decision-making processes.

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Extract ad spend data

  • Facebook Ads
  • Google Ads
  • AdRoll
  • Display&Video360
  • YouTube
  • Instagram
  • Taboola


Combine with conversions from

  • Google Analytics
  • Mixpanel
  • Adobe Analytics
  • AppsFlyer
  • Adjust


Enrich reports with deals, revenue and churn from your CRM

  • HubSpot
  • Pipedrive
  • SalesForce


If you store deals in a database, you can connect it

  • Snowflake
  • MongoDB
  • PostgreSQL
  • databricks
  • Google BigQuery


Build reports on the visualisation platform of your choice

  • Google Data Studio
  • Tableau
  • Looker
  • Sisense
  • Qlik
  • Metabase


You can customise your data pipelines using Improvado Transform

Ingredients

Data schema is pre-defined
Dimensions & metrics are unified across all plaforms
Get a free dashboard in Google Data Studio.

Extract ad spend data

  • Facebook Ads
  • Google Ads
  • AdRoll
  • Display&Video360
  • YouTube
  • Instagram
  • Taboola


Combine with conversions from

  • Google Analytics
  • Mixpanel
  • Adobe Analytics
  • AppsFlyer
  • Adjust


Enrich reports with deals, revenue and churn from your CRM

  • HubSpot
  • Pipedrive
  • SalesForce


If you store deals in a database, you can connect it

  • Snowflake
  • MongoDB
  • PostgreSQL
  • databricks
  • Google BigQuery


Build reports on the visualisation platform of your choice

  • Google Data Studio
  • Tableau
  • Looker
  • Sisense
  • Qlik
  • Metabase


You can customise your data pipelines using Improvado Transform

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Data schema is pre-defined
Dimensions & metrics are unified across all plaforms
Get a free dashboard in Google Data Studio.
No items found.

Data schema is pre-defined
Dimensions & metrics are unified across all plaforms
Get a free dashboard in Google Data Studio.
No items found.

Data schema is pre-defined
Dimensions & metrics are unified across all plaforms
Get a free dashboard in Google Data Studio.
No items found.

Data schema is pre-defined
Dimensions & metrics are unified across all plaforms
Get a free dashboard in Google Data Studio.
No items found.

Data schema is pre-defined
Dimensions & metrics are unified across all plaforms
Get a free dashboard in Google Data Studio.
No items found.

Let's talk

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Thank you! Your submission has been received!
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