Your multi-location marketing in one view

For Multi-Location Healthcare

Improvado unifies location-level data from all ad accounts and call tracking into a single performance view — corporate sees the portfolio, local managers see their location. No manual pulls, no weekly exports.

1,000+ data sources SOC 2 · GDPR · HIPAA Any warehouse or BI tool

What's possible

What multi-location teams unlock with Improvado

Real outcomes from healthcare networks using unified marketing data

40–80h

Recovered monthly

Hours returned to teams replacing manual reporting across locations.

2–4 wks

Time to deploy

Typical implementation timeline for a 50-location network.

Manual data pulls weekly

Live dashboards eliminate export cycles — data updates automatically.

How it works

Three steps to unified multi-location marketing intelligence

Connect every location's data, unify it into a single model, and give every team the view they need — from corporate rollup to local CPL.

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Connect — every location, every channel

Pre-built connectors for Google Ads, Meta, CallRail, Invoca, Salesforce Health Cloud, AthenaHealth, GA4, and more — one connection per platform across all locations, not one per location.
Unify — automatic location taxonomy

Clinic → region → market → portfolio hierarchy applied automatically. MDG naming convention enforcement, normalized CPL across all sources, real-time budget pacing alerts — without custom SQL.
Act — weekly digests, benchmarks, scorecards

Weekly regional performance digests, location benchmarking and quartile analysis, new location launch templates, and automated agency scorecards — so every stakeholder has the view they need.

Built for the complexity of multi-location healthcare

No per-location setup required

One connection per platform covers all locations. New locations onboard in hours using templates — not weeks of incremental configuration.

Call tracking fully integrated

Pre-built connectors for CallRail, Invoca, CallSource, and Marchex with campaign-to-call attribution and normalized call outcomes across platforms.

Agency benchmarking on real data

Normalize metrics across agencies automatically. Compare performance across different formats without self-reporting — scorecards update daily.

HIPAA-aware, SOC 2 Type II certified

BAA-eligible processing, no PHI in the pipeline, EU data residency available — documentation packages ready for procurement timelines.

The difference

Unified location data changes everything

Platform-native reporting keeps locations siloed by design. Here's what changes when you have one view across every location, channel, and agency.

Without Improvado

40 locations, 40 ad accounts, no unified rollup — weeks delayed
Manual budget reconciliation across incompatible agency report formats
Corporate and local teams working from different, conflicting metrics
Each new location adds weeks of manual reporting infrastructure
No apples-to-apples comparison between agencies or markets

With Improvado

Single dashboard across all locations — corporate and local views both served
Automated CPL normalization across call tracking, CRM, and ad platforms
Weekly agency scorecards generated from platform-direct data, not self-reports
New locations onboard in hours using pre-built templates
Location benchmarking and quartile rankings updated automatically

Ready to see all your locations in one view?

Our healthcare team will map your location structure, ad accounts, and call tracking setup — and show you a live demo using your actual data architecture.

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Customer stories

A major healthcare system (100+ locations)

Managing marketing data across 100+ locations required 3–5 separate point solutions and 40–80 hours per month of manual reporting work.

3–5

point solutions consolidated into one platform

40–80h

recovered monthly from manual reporting

Live

daily dashboard replacing weekly reconciliation

1 Unified location-level data from Google Ads, Meta, and call tracking in one platform
2 Replaced manual weekly exports with live dashboard updated automatically
3 Applied location hierarchy automatically across all 100+ clinics

A regional DSO (Dental Support Organization)

Agency performance benchmarking required reconciling 5 different report formats — making Monday review meetings unreliable and time-consuming.

Normalized

cost-per-patient across all practices

Daily

agency scorecards replacing weekly manual reports

One view

for corporate and location managers simultaneously

1 Standardized agency metrics using platform-direct data, not self-reports
2 Built automated weekly scorecards delivered before Monday review meetings
3 Created location-level CPL benchmarking with quartile rankings

Every location. One view. No manual work.

HIPAA-aware architecture. SOC 2 Type II certified. No commitment required.