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Improvado's MCP server gives your AI agent direct access to Oracle data. Query databases, pull advertising reports, and monitor audience segments without writing SQL or navigating admin consoles. Works with Claude, Cursor, ChatGPT, and any MCP-compatible tool.
Ask your AI agent for campaign performance, audience reach, or database records — Improvado handles the Oracle API calls and SQL underneath. Cross-table, cross-account queries on demand.
Your AI agent reads harmonized data across 500+ platforms. "Cost" in Google Ads and "spend" in Meta Ads resolve to the same field automatically.
Your AI agent can act on Oracle data, not just read it. Adjust targeting parameters, update audience segments, and modify campaign settings through natural language instructions.
250+ governance rules enforce naming conventions, budget limits, and KPI thresholds. SOC 2 Type II certified.
Set rules once. Your AI agent watches Oracle Advertising data continuously and alerts you when audience reach drops, CPM spikes, or delivery falls behind pacing.
Automated weekly reports, anomaly flagging, and budget alerts — all from a single conversation. No more morning check-ins across 5 dashboards.
Your AI agent can act on Oracle data, not just read it. Adjust targeting parameters, update audience segments, and modify campaign settings through natural language instructions.
Every phase runs through the same MCP connection. One protocol, all platforms, full governance. No switching between tools.
Getting anything useful out of Oracle requires custom SQL queries, schema knowledge, and database access permissions. Non-technical stakeholders can't self-serve. Every data request becomes a ticket to the engineering team.
Improvado extracts Oracle data and makes it queryable via AI in natural language. Analysts and marketers ask questions directly — no SQL, no schema lookup, no engineering queue.
Pulling Oracle Advertising performance reports means logging into the platform, configuring report parameters, waiting for export, then reformatting the data. Weekly reporting takes hours and happens too late to act on.
Improvado's MCP server gives your AI agent direct access to Oracle Advertising data. Ask for any report on demand — no logins, no exports, no reformatting. Results in seconds.
Oracle Advertising runs alongside other paid channels — display, social, search. Attribution across platforms requires stitching datasets with different schemas. By the time analysis is done, the campaign has ended.
Improvado normalizes Oracle Advertising data alongside 500+ other platforms into a unified schema. Your AI agent can compare Oracle performance against Google, Meta, or programmatic DSPs in one query.
Same MCP connection, different workflows for every team member. Agency CEOs get portfolio health. Media Strategists get campaign QA. Analysts get cross-platform reports. Account Managers get auto-generated QBR decks. Creative Directors get performance-based briefs.
Each role asks in natural language. The MCP server handles the complexity — rate limits, auth, schema normalization, governance — behind the scenes.
Improvado's MCP server supports Oracle Advertising (formerly Oracle Data Cloud), including audience data, campaign performance, and placement-level metrics. Connection to other Oracle products depends on your data integration configuration.
Improvado focuses on Oracle's marketing and advertising data products. For querying custom Oracle database tables, your data engineering team would configure the extract in Improvado, after which the AI agent can query those tables in natural language.
Any MCP-compatible tool: Claude Desktop, ChatGPT, Cursor, Windsurf, Gemini, or custom applications using MCP HTTP transport. The same connection gives access to 500+ additional data sources alongside Oracle.
Improvado manages Oracle API credentials server-side in an encrypted vault. Your AI agent never handles raw credentials. Authentication is set up once in Improvado and works across all connected AI tools.
Improvado MCP supports Oracle database connections via username/password with TNS descriptor, wallet-based authentication for Oracle Cloud (mTLS), and IAM token-based auth for Autonomous Database instances. All credentials are encrypted at rest and in transit. For on-premise Oracle deployments, a self-hosted Improvado agent can be installed within your network perimeter so data never leaves your infrastructure.
Improvado MCP can connect to any Oracle database schema you grant access to, including Oracle E-Business Suite, Oracle Fusion Cloud, and custom application schemas. You control exactly which schemas and tables are exposed to the integration. Pre-built field mappings for common Oracle ERP modules are available to accelerate onboarding and reduce the need for manual schema documentation.
Connect your data to an AI agent in under 60 seconds. The closed loop starts with one conversation.
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